Content Marketing Manager
Job in
Phoenix, Maricopa County, Arizona, 85003, USA
Listed on 2026-09-12
Listing for:
Nashville Public Radio
Full Time
position Listed on 2026-09-12
Job specializations:
-
Marketing / Advertising / PR
Digital Marketing, SEO, Content Writer / Copywriter, Marketing Communications
Job Description & How to Apply Below
About The Role
The role owns the content strategy and execution engine end-to-end, translating complex technical concepts into engaging narratives that drive organic growth and brand authority.
The team partners closely with product marketing, demand gen, and SEO specialists to plan, write, and optimize multi-channel content across the buyer journey.
Key Responsibilities- Own the editorial calendar and produce high-intent content including long-form guides, whitepapers, case studies, and blog posts
- Collaborate with SEO leads to optimize content architecture, keyword targeting, and on-page performance to increase organic traffic
- Partner with product marketing to translate technical product updates into clear customer-facing messaging and enablement materials
- Manage freelance writers and subject matter experts to scale content production while maintaining strict editorial standards
- Analyze content performance using GA4, Ahrefs, and Hub Spot to measure engagement, lead attribution, and pipeline impact
- Repurpose core assets into multi-format distributions including newsletters, social copy, and sales collateral
- 4-7 years of B2B SaaS content marketing experience with a demonstrable portfolio of high-performing technical content
- Deep familiarity with SEO best practices, keyword research tools (Ahrefs, Semrush), and content management systems (Word Press, Webflow)
- Exceptional writing, editing, and storytelling skills with the ability to distill complex software capabilities into clear value propositions
- Data-driven mindset with proven experience tracking content KPIs tied to organic traffic, MQLs, and revenue
- Bachelor's degree in Marketing, Journalism, English, or a related field
- Bonus:
Experience with video scriptwriting, podcast production, or technical documentation in the enterprise tech space
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