Associate Manager, Digital Strategy

• Support the activation and execution of retailer-specific omnichannel marketing campaigns
• Coordinate campaign timelines, deliverables, approvals, and launch requirements
• Recap monthly campaign activations and maintain campaign tracking documentation
• Collect and organize post-campaign reporting from retailers, media partners, and internal teams
• Manage monthly campaign recaps for assigned retailers
• Develop creative assets in Canva for select retailers and campaigns
• Coordinate with clients and internal stakeholders to obtain creative deliverables
• Ensure creative materials align with retailer specifications
• Manage creative deadlines and communicate asset requirements to stakeholders
• Conduct digital shelf assessments to identify content improvement, compliance, and optimization opportunities
• Recommend improvements to product detail pages using images and copy against retailer standards and best practices
• Support additional retail media projects as assigned

• High School Diploma or GED required; bachelor’s degree preferred
• 5+ years of experience in business, customer management, or a related field, with strong retail omnichannel marketing experience
• Strong understanding of retail media networks
• Familiarity with grocery, CPG, or retail marketing environments
• Knowledge of digital shelf optimization and eCommerce content best practices
• Ability to learn quickly, adapt to change, and manage multiple projects
• Strong retail consumer marketing strategy development and execution experience
• Travel as needed
• Ability to lift and carry up to 25 lbs
• Visual and auditory capabilities required for effective communication and analysis

Demonstrates expertise in retail omnichannel marketing, campaign management, and digital shelf optimization. Proficient in coordinating creative deliverables and ensuring alignment with retailer specifications.

• Retail Omnichannel Marketing Experience
• Campaign Management
• Digital Shelf Optimization
• Creative Asset Development in Canva
• Retail Media Networks Knowledge

• Campaign Tracking Documentation
• Post-Campaign Reporting
• Project Management
• Content Improvement Recommendations
• Consumer Marketing Strategy Development

• Adaptability
• Effective Communication
• Organizational Skills

• High School Diploma or GED

• Grocery Marketing
• CPG Marketing
• Retail Marketing
• ECommerce Best Practices

• Canva