Restaurant Social Media & Content Planner

Job Title
:
Restaurant Social Media Manager & Content Producer

Location
:
Scottsdale, AZ

Restaurant Group is seeking a talented and highly creative Social Media Manager & Content Producer to lead social strategy and content creation across our growing portfolio of restaurant brands.

We work hard, but we also genuinely enjoy what we do. We love food, restaurants, and the experience of bringing people together around a table. Our standards are high because the work matters to us - not because someone is looking over our shoulders.

This is a senior, hands-on role for someone who can both create exceptional content and own the strategy behind it. You'll lead social strategy and content production across multiple brands and platforms, taking work from the initial idea all the way through shooting, editing, publishing, measuring, and improving it.

You'll work directly with our executive team and have meaningful ownership over how our brands show up digitally. We're looking for someone with opinions, ideas, and a distinct creative point of view - not someone waiting to be handed a task list.

This is also the first seat in a department we intend to build. As we expand into new markets, this position will grow with the organization, including the opportunity to hire, train, and lead additional social and content team members.

• Competitive salary based on experience
• Full-time position
• Professional camera and company-provided phone for content creation
• Opportunity to build and eventually lead a growing social media and content department
• Significant creative ownership and autonomy
• Professional growth opportunities within an expanding hospitality organization
• Collaborative environment with direct access to creative, operations, and executive leadership
• Opportunity to support new restaurant openings and expansion into new markets

Day in the Life:

• Own social media strategy and content production across multiple restaurant brands and accounts
• Concept, shoot, edit, and publish social content from initial idea through final post
• Regularly capture high-quality photography and video at restaurant locations throughout the Phoenix Valley
• Create graphics for feed posts, Stories, promotional campaigns, and other digital needs
• Maintain an elevated visual aesthetic while protecting the individual identity, voice, and personality of each restaurant concept
• Direct professional photography teams during major shoots, including menu launches, seasonal campaigns, and events
• Develop shot lists and provide creative direction to ensure professional photography supports the larger content strategy
• Build and maintain the content calendar across all brands while coordinating with restaurant teams around events, promotions, and timing
• Manage brand presence across Instagram, Facebook, Linked In, Nextdoor, Google Business Profiles, Trip Advisor, and other relevant platforms
• Maintain accurate and current information across Google Business Profiles and Trip Advisor in partnership with operations
• Manage review and community channels with timely, thoughtful responses that authentically reflect each brand
• Stay current on social algorithms, platform changes, content formats, and hospitality trends - and translate those insights into action
• Bring proactive recommendations that increase reach, engagement, and brand relevance rather than simply maintaining a posting calendar
• Manage paid social campaigns and make informed recommendations regarding budget, targeting, campaign length, and creative
• Track campaign and account performance, establish meaningful benchmarks, and provide actionable recommendations based on results
• Support new restaurant and market openings with launch strategy, content development, and execution
• Help establish workflows, approval…