Business Development Representative
Listed on 2026-08-04
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Sales
Business Development, Outside Sales, CRM Systems & Management, B2B Sales
Business Development Representative
Build a Market. Build Relationships. Build Your Career.
Empower is seeking a driven, field-focused Business Development Representative to expand our presence within the personal injury market. This is a true business development role centered on opening new doors, creating referral partnerships, and building a book of business from the ground up.
We are not looking for someone to simply maintain relationships. We are looking for someone who creates them.
The right candidate is a disciplined hunter who thrives in the field, takes ownership of a territory, embraces accountability, and uses CRM as a competitive advantage. This person is persistent, highly self-motivated, comfortable hearing “no,” and committed to earning long-term trust through consistent follow-through.
This is not a desk-based account management position. It is a field sales role for someone who wants to build a market, develop meaningful relationships, and grow into a high-performing healthcare business development professional.
Primary Role FocusThe position is structured around:
- 70% new business development and territory building
- 20% relationship management and account growth
- 10% CRM management, reporting, and internal collaboration
Build a New Book of Business
- Develop an assigned territory through consistent prospecting, field activity, and relationship building.
- Identify and secure new referral partnerships within the personal injury market.
- Build relationships with personal injury attorneys, paralegals, chiropractic clinics, physical therapy practices, orthopedic groups, pain management physicians, imaging centers, urgent care providers, case managers, and other referral sources.
- Generate new business through disciplined outreach, networking, events, lunch-and-learns, education, and follow-up.
- Build a sustainable book of business that produces recurring referrals.
- Treat the assigned territory like a business and take full ownership of its growth.
- Spend the majority of the workweek meeting prospective and existing partners face-to-face.
- Conduct regular office visits, scheduled meetings, drop-ins, networking events, lunch-and-learns, and community outreach.
- Develop efficient daily and weekly territory plans to maximize market coverage.
- Organize and lead lunch-and-learns, educational presentations, and referral partner meetings.
- Become a recognizable and trusted presence throughout the local personal injury community.
- Create opportunities through consistent field activity rather than waiting for leads to arrive.
- Build long-term partnerships rather than pursue one-time transactions.
- Understand each prospective partner’s practice, referral needs, patient population, and operational challenges.
- Position Empower’s services as a valuable extension of the partner’s practice and case strategy.
- Deliver exceptional responsiveness, communication, and follow-through.
- Maintain regular contact with referral partners and continue developing relationships after the first referral.
- Become the first call for partners that need coordinated care.
- Consistently generate qualified opportunities and move them through the sales process.
- Maintain a healthy pipeline across all stages of development.
- Follow a structured outreach cadence while adapting communication to each relationship.
- Continue following up until an opportunity is won, lost, paused, or formally disqualified.
- Identify inactive, dormant, and underdeveloped accounts and create plans to reactivate or grow them.
- Maintain accurate forecasts and clearly communicate expected referral activity.
- Use the CRM every day as the central system for managing the territory and book of business.
- Document all office visits, meetings, calls, emails, referrals, partner information, and follow-up activity.
- Maintain complete and accurate contact and account records.
- Keep pipeline stages, next steps, referral opportunities, and projected outcomes current.
- Use CRM data to prioritize opportunities, identify gaps, measure activity, and improve territory performance.
- Complete all required CRM documentation promptly…
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