Event Marketing Specialist
Listed on 2026-01-28
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Marketing / Advertising / PR
Marketing Communications, Digital Marketing, Event Manager / Planner
Event Marketing Specialist
Volkswagen Financial Services Canada – a wholly-owned subsidiary of Volkswagen Group specializing in mobility solutions for Audi, Ducati, and Volkswagen brands.
Role SummaryThis is a 20‑month contract. The Event Marketing Specialist will lead the planning and execution of all marketing events that drive engagement and elevate brand presence, working with the Manager, Marketing and cross‑functional teams to ensure each event supports dealer and employee satisfaction.
Key Responsibilities- Lead the Request for Proposal process, coordinating logistical aspects to increase dealer satisfaction.
- Develop and refine presentations, templates, and internal guides for Executives, Dealers, and Employees.
- Collaborate with Brand teams to plan and execute joint events, aligning on objectives, messaging, and standards.
- Manage all corporate event sponsor ships and maintain relationships with key partners.
- Oversee promotional merchandise, including planning, forecasting, field communications, and inventory control.
- Oversee the Marketing department’s purchasing, invoicing and reconciliation process following corporate guidelines.
- Manage vendor relationships and ensure timely delivery of event materials.
- University degree in Marketing or Corporate Communication.
- 2–5 years of event marketing experience.
- Strong background in planning corporate events, trade‑show management, and overall event coordination.
- Bilingual in French and English (written and spoken).
- Ability to work in a fast‑paced environment and demonstrate exceptional project‑management skills.
- Experience with online applications and HTML creation is an asset.
- Experience with Adobe InDesign and Photoshop.
- Ability to lead a cross‑functional team and excellent attention to detail.
- Experience with Salesforce Marketing Cloud is an asset.
Hybrid; occasional travel required.
Compensation$80,000 – $110,500 per year, commensurate with experience, education, and internal compensation practices.
Employment InformationContract;
Associate level;
Marketing function.
Volkswagen Financial Services is committed to diversity and inclusion. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, family status, gender identity, gender expression, national origin, age, disability or other protected characteristics. Accommodations are available for applicants with disabilities; please advise in advance.
Only shortlisted candidates will be contacted.
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