Sales Director

Summary:

Accountable for branch sales function including revenue, margins, units and overall sales performance relative to budgetary expectations. Directs, manages and coordinates sale of Bake Mark product lines and services utilizing the approach, strategies and tactics prescribed by the Company. Leads assigned sales force to serve as a sustaining resource to the customers' business by effective communication of Bake Mark's total product and service offerings.

Follows and strengthens Bake Mark Sales Best Practices and overall sales strategies.

• Works in conjunction with other members of the Branch management group to develop the Branch Business Plan, including budget target strategies and action plans.
• Recommends changes in structure and organization of sales group to ensure effective fulfillment of objectives assigned and to provide the flexibility to move swiftly in relation to market needs and opportunities.
• Executes sales plans within the sales force, working through appropriate personnel.
• Manages the Branch retail and wholesale pricing strategy that will result in the optimal profitability and market share in all of the company’s product lines.
• Takes leadership role in the implementation of new and existing products at the Branch level working with and through the Branch General Management, Territory Sales Reps, Key Account Sales Reps and works in coordination with other teams as needed.
• Organizes and directs Branch Sales Meetings.
• Recruits, hires, trains and develops Sales Reps. Completes performance evaluations and goal measurements of all sales personnel.
• Determines staff requirements, territory planning and territory realignments.
• Reports on a dotted-line basis to the Vice President, Branch Sales for alignment with strategic sales initiatives, market reporting and analysis

• Works with General Management to establish sales goals to ensure share of market and profitability of the company’s manufactured and resale products.
• Plans and oversees the Branch’s promotion activities (in conjunction with overall Bake Mark marketing plan) with Bake Mark manufactured and resale product vendors.
• Develops sales plans and programs to ensure profit growth and expansion of the company’s manufactured products.
• Plans for management succession of sales department.
• Manages the company’s interface with trade groups and participation in trade shows.
• Implements all Bake Mark directed sales programs.

• Reviews operating results and compares them to established objectives, and takes steps to ensure that appropriate measures are taken achieve budget results and to meet Branch expectations.
• Achieves satisfactory profit ratio and share of market performance as compared to budgeted standards and to general/specific trends within the industry and the economy.

• Maintains contact with Key Customers. Manages the Bake Mark image with Retail and/or Wholesale customers.
• Treats all customers (both internal and external) with dignity, respect, courtesy and kindness.
• Responds to all customer inquiries and requests to insure customer satisfaction.
• Achieves Branch Service criteria.

• Responsible for the overall direction, coordination, and evaluation of staff in a manner that creates harmony within the workforce, and promoting an attitude that will ensure successful results.
• Carries out supervisory responsibilities in accordance with organizational policies and applicable laws. Responsibilities include interviewing and hiring; planning, assigning and directing work; appraising performance; rewarding and disciplining associates; addressing complaints and resolving problems
• Reviews sales progress by salesperson, developing…