Shopper Marketing Brand Manager - Amazon
Listed on 2026-06-18
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Marketing / Advertising / PR
Marketing Strategy, Digital Marketing, Marketing Manager
Clorox is committed to growth for our people and brands. We invite you to join us as a Marketing Manager for our Amazon team.
In this role, you will:- Develop and deploy a full‑funnel media strategy across multiple brands; manage and optimize media budgets >$30M that deliver against sales, share, and spend efficiency targets.
- Partner with Amazon field sales team, Marketing, Cross‑Functional, BU (Business Unit) brand teams, and Amazon to create retail media plans that deliver on BU and Amazon priorities and initiatives, and in particular, brand‑building share growth plans.
- Lead retail media relationship with agency partners to implement, optimize, and report on Amazon campaigns.
- Build, refine, and improve plans using agency tools and internal metrics; develop proficiency in agency partners’ databases to understand retail media metrics (traffic, conversion, SOV, CPC, CTR, ROAS, and more) manage against KPIs, and develop actionable insights.
- Analyze, assess, and communicate campaign results to key stakeholders with a varying level of media knowledge.
- Support the Connected Customer Planning (CCP) process by integrating retail media plans into long‑range plans; collaborate with sales team on Leading Edge Retailer (LER) meetings with leadership teams.
- Support the One Demand Planning (ODP) process by developing Full‑Funnel Amazon plans in partnership with National Media that will create stronger connectivity to audience, tactical, and measurement plans.
- Develop deep knowledge base on brands’ business strategy, performance, category dynamics, objectives, opportunities for growth, and risks.
- Mine external digital best practices & incorporate into strategy and plans.
- Create learning plans to improve campaign performance and optimize media strategies and spend.
- Bachelor's degree in a related field.
- 8+ years of experience in retail, media, and/or brand marketing for consumer brands.
- Eligibility timing may be accelerated for candidates with previous media and/or Amazon experience.
- Strong collaboration skills to work with other functions, agencies, and outside partners.
- Highly versed in data analytics and developing insights.
- Strong communication and presentation skills.
- Ability to build relationships with senior leaders and manage media agency (AOR).
- Proactive, influential, able to build and implement plans independently.
- Strategic and creative thinking balanced with strong business acumen.
- Thinks big picture.
- Results‑oriented; able to complete assignments in a timely and accurate manner; ability to balance and prioritize multiple deliverables.
Hybrid:
This individual will work 3 days a week in office and 2 days from home.
We offer comprehensive, competitive benefits that include robust health plans, a market‑leading 401(k) program with a company match, flexible time off benefits, inclusive fertility/adoption benefits, and more.
Compensation:All ranges are subject to change in the future. Your recruiter can share more about the specific salary range for your location during the hiring process.
- Zone A: $128,000 - $252,200
- Zone B: $117,400 - $231,200
- Zone C: $106,700 - $210,200
The Clorox Company and its subsidiaries are an EEO/AA/Minorities/Women/LGBT/Protected Veteran/Disabled employer.
Clorox is committed to providing reasonable accommodations for qualified applicants with disabilities and disabled veterans during the hiring and interview process. Please contact if you need assistance or accommodations due to a disability.
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