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Product Marketing Marketing Strategy Market Research Marketing Communications

GTM-Focused Product Marketing Lead

Job in Pine Bluff, Jefferson County, Arkansas, 71601, USA
Listing for: Cengage Group
Full Time position
Listed on 2026-07-16
Job specializations:
  • Marketing / Advertising / PR
    Product Marketing, Marketing Strategy, Market Research, Marketing Communications
Salary/Wage Range or Industry Benchmark: 67000 - 87100 USD Yearly USD 67000.00 87100.00 YEAR
Job Description & How to Apply Below
Cengage Group seeks a Product Marketing Manager to support product strategy execution and go-to-market readiness. This role will coordinate messaging, develop foundational product messaging, and analyze market dynamics to inform product positioning. Candidates should have a Bachelor's degree in Marketing or a related field and 2+ years of experience in product marketing. The role offers a base pay range of USD 67,000.00 to USD 87,100.00, along with eligibility for a discretionary incentive bonus program.
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