Product Manager, Digital Marketing

No Relocation Assistance Offered

Job Number #171416 - Piscataway, New Jersey, United States

** Who We Are*
* Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name!

Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values-Caring, Inclusive, and Courageous-we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.

We are excited to invite applications for the position of Digital Product Manager within our Global Digital Applications Team. Operating within the world's leading Oral Care Company, we are leveraging leading cloud based marketing technology to digitally connect. This role will support our Digital Marketing and Advertising Technology organization in deploying best in class technology to optimize and expand digital engagement programs leading to better targeting and engagement with our professionals, customers and consumers.

We are looking for a highly motivated individual to join our team to help realize our vision. This role will involve planning, business and data analysis, functional and technical design, focused on the implementation of Digital Marketing and Advertising technologies. The ideal candidate is very customer focused and works well both independently and within a team.  The candidate needs to be a self-starter, eager to learn and leverage new technologies to build the best digital experience for our customers.

They need excellent communication skills, leadership qualities, and the ability to multitask.

** This position is based out of the Piscataway, NJ location. Work visa sponsorship is*
* ** not*
* ** available for this position.*
* ** What you'll do:*
* +  
** Strategic Roadmap & Solutioning:
** Translate product and marketing strategies into multi-year Mar Tech roadmaps, specializing in maximizing value from  
** SFMC and Data Cloud**  (or similar stacks like Adobe/Braze).

+  
** Technical Documentation & Traceability:
** Author comprehensive requirements, user stories, and testing plans to ensure successful delivery and full traceability of technical solutions.

+  
** Agile Backlog Management:
** Lead the  
** Agile/Scrum
** process by prioritizing, scoring, and tracking the product backlog to ensure consistent delivery in high-pressure environments.

+  
** Systems Governance & Integration:
** Oversee the configuration and maintenance of  
** SFMC/Data Cloud** , ensuring seamless data flows, integration health, and absolute data integrity.

+  
*
* Cross-Functional Collaboration:

** Partner with IT, vendors, and marketing teams to design scalable, secure solutions and guide campaign architecture during collaborative sessions.

+  
** Innovation & Emerging Tech:
** Drive continuous ecosystem elevation by assessing emerging trends, such as  
** AI integration
** within the Salesforce ecosystem.

*
* Required Qualifications:

*
* + Bachelor's Degree Computer Science, Information Technology, Mathematics, Engineering or similar

+ 8+ years hands on experience with Mar Tech platforms

+ Experience acting as a technical lead or subject matter expert on at least one Mar Tech platform engagement (client projects, internal initiatives, or enterprise-scale deployments).

+

Experience with data integrations involving Customer Data Platforms (CDPs) or migrating between legacy and modern marketing platform

+ Demonstrated experience creating and managing business requirements documents (BRDs), functional specs, technical specs, content strategy, interactions, SLAs, and test plans.

+ Exposure to data governance, privacy compliance (GDPR, CCPA, FINRA), and preference center management.

*
* Preferred Qualifications:

*
* + Comfortable navigating ambiguity - in business requirements, technology options and project direction

+ Strong problem-solving skills with ability to troubleshoot system issues and identify root causes across complex tech stacks.

+ Proven ability to work in a cross-functional and matrixed environment.
*
* Certifications:

*
* + Salesforce Marketing Cloud Email Specialist Certification

+ Salesforce Marketing Cloud Administrator Certification

+ Salesforce Data Cloud Certification

** Compensation and Benefits*
* Salary Range $ - $ USD

Pay is determined based on experience, qualifications, and location. Salaried employees may also be eligible for discretionary bonuses, profit-sharing, and long-term incentives for Executive-level roles.

Benefits:
Salaried employees enjoy a comprehensive benefits package, including medical, dental, vision, basic life insurance, paid parental leave, disability coverage, and participation in the 401(k) retirement plan with company matching contributions subject to eligibility requirements. Additional benefits include a…