This position is based out of the Piscataway, NJ location. Work visa sponsorship isnotavailable for this position

Web Analytics Lead

Established in 1806 as a small soap and candle business in New York City, Colgate-Palmolive is now a truly global company with products sold in over 200 countries and territories under such internationally recognized brand names as Colgate, Palmolive, Softsoap, Irish Spring, Protex, Sorriso, Kolynos, elmex, Tom's of Maine, Sanex, Ajax, Axion, Soupline, Haci Sakir, Suavitel, PCA SKIN, EltaMD, Filorga and Hello as well as Hill's Science Diet and Hill's Prescription Diet.

Colgate-Palmolive is a leading consumer products company that serves hundreds of millions of consumers worldwide with brands and products across four core businesses – Oral Care, Personal Care, Home Care and Pet Nutrition. We are committed to offering products that make lives healthier and more enjoyable, and programs that enrich communities around the world. Every day millions of people trust our products to care for themselves and the ones they love.

Our goal is to use our technology to create products that will continue to improve the quality of life for our consumers wherever they live. A career at Colgate-Palmolive is an excellent opportunity if you seek a global experience, constant challenge, and development opportunities in an environment that respects work/life effectiveness.

We are excited to invite applications for the position of Senior Manager, Web Analytics within our Global Information Technology's Global Application and America's Marketing Team. Operating within the world's leading Oral Care Company, we are leveraging some of the leading cloud based marketing technology to digitally connect. You will be responsible for directing the lifecycle of website tagging initiatives, ensuring robust tracking implementation to empower enterprise-level, data-driven insights.

This position is based out of the Piscataway, NJ location. Work visa sponsorship is not available for this position.

• Oversee the end-to-end digital web analytics roadmap, ensuring tag governance and tracking accuracy that fuels global marketing precision and efficiency.
• Direct the lifecycle of website tagging initiatives, overseeing backlogs and resource allocation, and ensuring consistent implementation standards.
• Build and maintain a long-term analytics roadmap in partnership with business stakeholders.
• Partner with development teams to ensure analytics tagging and implementation standards are followed, including development of data layer strategies.
• Drive a self-service data culture by automating reporting workflows and empowering stakeholders with actionable, user-friendly insights.
• Champion rigorous data governance, proactively identifying and resolving data integrity issues to ensure a single source of truth for global marketing performance.
• Assess, manage, and support website data privacy compliance and governance.
• Implement and improve website tagging processes, including managing JIRA workflows, ticketing, and SLAs.
• Effectively communicate complex analytical findings to both technical and non-technical stakeholders to influence business strategy.

• Bachelor's degree in computer science, information technology, engineering, electrical engineering, or a related field
• 7+ years of web analytics experience with digital marketing and application (customer-facing portals) environment required with at least 4 years in a leadership or managerial role
• 3+ years of experience with web analytics process design, implementation and documentation management experience
• Expert knowledge of Google Analytics and Google Tag Manager both client-side and server-side

• 5+ years of hands-on web development experience (JavaScript, HTML, jQuery, Google Apps Script) combined with SQL and Snowflake capabilities for data analysis.
• Proven experience implementing enterprise-level tagging and cookie consent banners (e.g., One Trust), backed by a strong understanding of tag governance and global data privacy laws.
• Skilled in applying Agile/Sprint methodologies to manage backlogs and project execution using ticketing systems like JIRA and Google Workspace for real-time global collaboration.
• Exceptional written and…