Lead Associate

Position Overview

The Lead Associate supports store leadership by guiding the sales floor, coaching Associates, and ensuring consistent, high-quality customer service. This role helps drive sales, uphold compliance, and maintain strong merchandising and inventory standards.

• Lead by example on the sales floor, delivering friendly, professional, and compliant customer service.
• Coach Associates in real time on upselling, cross-selling, and effective product recommendations.
• Ensure promotions, specials, and featured products are clearly communicated and executed during each shift.
• Support achievement of store and individual performance goals, including AOV, UPT, and customer satisfaction metrics.

• Provide on-shift feedback to Associates to reinforce service standards and sales behaviors.
• Support onboarding and training of new Associates, including product knowledge, customer engagement, register operations, and compliance expectations.
• Serve as a point of support for questions or issues during shifts, escalating concerns to management when needed.
• Maintain professionalism and model company values at all times.

• Maintain strong working knowledge of product offerings, effects, and promotions.
• Assist Associates with accurate product information to ensure customer confidence and compliance.
• Help reinforce ongoing product education and promotional focus across the sales floor.

• Keep displays stocked, clean, organized, and visually appealing.
• Assist with floor resets, planograms, and accurate product placement.
• Ensure promotional items are clearly labeled, easy to locate, and aligned with current sales initiatives.

• Assist with inventory counts, cycle counts, and spot checks as assigned.
• Support delivery intakes by verifying quantities, products, and required compliance documentation.
• Ensure all inventory-related forms, logs, and reports are completed accurately and on time.
• Follow all inventory handling, storage, and reporting procedures to maintain accuracy and regulatory compliance.
• Support leadership in identifying and addressing inventory discrepancies.

• Promote a safe, respectful, and compliant environment for customers and team members.
• Build trust with customers through a positive, knowledgeable, and supportive approach.
• Reinforce adherence to state regulations and company policies throughout daily operations.