Change Management Associate Manager

Overview Pepsi Co's Strategy & Transformation (S&T) organization has been established to drive Pepsi Co's Digital Transformation and critical strategic initiatives globally, for all Regions and Functions. Within the S&T organization, the Change Management Office (CMO) enables the S&T strategic agenda by providing CM expertise supporting Pepsi Co's "Big Bets." The CMO leads change management for priority transformation programs by owning change management, global frameworks and tools, and through growing S&T Change talent.

To enable this purpose, we are looking for a Change Management Associate Manager with change expertise and proven experienced supporting large and complex transformational projects; applying change tools and techniques to assess, diagnose, design, support, deliver and execute custom solutions needed for the successful delivery of the project. This role leads the end-to-end change and adoption agenda for Ask Ada, Pepsi Co's internally developed AI knowledge platform serving S&T's Consumer and Commercial organization.

Everything you need to get started with Ask Ada. Ask Ada is Pepsi Co's AI-powered knowledge assistant. It helps you find trusted answers faster, without digging through folders, emails, or outdated links. It brings together approved functional knowledge, everyday tools, and guidance created by experts, all in one place. One question at a time This role is accountable for ensuring Ask Ada is successfully migrated, understood, trusted, and embedded into everyday ways of working, delivering measurable outcomes in adoption, engagement, and user satisfaction.

This is a business-led transformation role, requiring strong cross-functional influence, insight translation, and the ability to drive behavioral change at scale - beyond traditional communications. Responsibilities Change Management & Sustained Adoption:
Own the change agenda for Ask Ada, ensuring alignment between strategy, platform evolution, and business adoption. Drive behavioral change at scale, embedding Ask Ada into day‑to‑day workflows across Functions and Regions. Drive coordinated communication, change, and learning plans to embed new behaviors. Partner with functional leaders to integrate Ask Ada into capability agendas and business rhythms to deliver at least one live activation per function in 2026 to increase awareness and adoption.

Work with program stakeholder leads to design, develop and execute change strategy, plans, tools, and deliverables across key change areas within the PEP change planning framework:
Assess, Plan, and Integrate & Sustain, needed for the successful support and adoption of the project through the 5 As (Awareness, Acknowledgement, Acceptance, Activation, Adoption) Platform Narrative & Positioning Define the Ask Ada value proposition and platform narrative across all audiences. Set and guard brand voice, tone, and messaging standards across the platform and communications. Ensure a consistent, user‑centred experience that builds trust and clarity.

Campaigns & Engagement Lead cross‑functional adoption campaigns for a global audience. Partner with internal stakeholders and Ask Ada functional leads to maximize the value of templates delivered by an external agency. Design hands‑on, internally deliverable initiatives that maximise impact. Enablement & Ways of Working Define and document platform rules, onboarding principles, enablement journeys, and ways of working. Produce and provide guidance and training to functional teams and key stakeholders who are unfamiliar with change management principles, framework and tools.

Support scalable adoption while respecting functional and regional nuance. Insight‑Led Continuous Improvement Translate user insight, scorecard trends, feedback, surveys, and data into actionable change plans. Leverage insights to inform communications priorities and product roadmap decisions that further adoption in partnership with Product, UX, and Engineering teams. Support the definition of user‑centred stories and adoption‑critical requirements aligned with defined change strategy and priorities.

Compensation and Benefits:
The expected compensation range for…