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MarTech Digital Operations Analyst

Job in Plano, Collin County, Texas, 75086, USA
Listing for: Jobtailor
Full Time position
Listed on 2026-07-21
Job specializations:
  • IT/Tech
    Business Systems & Technology Analysis, Data Analyst, IT Business Analyst
Salary/Wage Range or Industry Benchmark: 80000 - 120000 USD Yearly USD 80000.00 120000.00 YEAR
Job Description & How to Apply Below

Responsibilities

  • Support intake and documentation for RED
    360 use cases and requirements with brand stakeholders across KFC, Taco Bell, Pizza Hut, and Habit Burger.
  • Gather and organize business and technical requirements related to customer data, audience activation, measurement, analytics, and Mar Tech capabilities.
  • Help facilitate discovery sessions and cross-functional workshops by preparing materials, capturing notes, documenting decisions, and tracking follow-ups.
  • Analyze incoming requests against established intake criteria, delivery processes, known dependencies, and platform capabilities.
  • Partner with Product Management, Engineering, Analytics, and senior team members to clarify requirements and prepare use cases for review.
  • Identify ambiguity, risks, or competing stakeholder needs and escalates appropriately to product or technical leads for decision‑making.
  • Translate approved business requirements into clear user stories, acceptance criteria, process documentation, and delivery inputs.
  • Support backlog readiness by ensuring requirements are complete, organized, and aligned to established quality standards before sprint planning.
  • Coordinate planning inputs, dependency tracking, release readiness activities, and status updates across delivery teams.
  • Track delivery progress, open issues, risks, and action items, escalating blockers to product, program, or technical leads as needed.
  • Serve as a day‑to‑day connector between business and technical teams to support execution, follow‑through, and issue resolution.
  • Maintain delivery dashboards, KPI updates, and operational reporting for review by product and program leaders.
Qualifications
  • 2+ years of experience in product operations, business analysis, Mar Tech, digital product delivery, customer data platforms, analytics, consulting, or a related field.
  • Experience supporting cross-functional initiatives, requirements gathering, process documentation, or delivery coordination.
  • Working knowledge of Customer Data Platforms, audience activation, customer analytics, digital marketing, or Mar Tech ecosystems.
  • Strong organizational skills with the ability to manage details, track dependencies, and follow through on action items.
  • Strong written and verbal communication skills with the ability to explain business and technical information clearly.
  • Experience working with Product, Engineering, Analytics, Marketing, Operations, or Technology teams.
  • Ability to work independently on moderately complex assignments while escalating new or more complex issues appropriately.
  • Experience with Treasure Data or similar Customer Data Platform tools (preferred).
  • Experience supporting audience activation, segmentation, lifecycle marketing, personalization, or measurement use cases (preferred).
  • Familiarity with Agile delivery practices, user stories, acceptance criteria, backlog management, or sprint planning (preferred).
  • Experience creating process documentation, stakeholder communications, dashboards, or operational reporting (preferred).
  • Experience working in restaurant, retail, consumer, loyalty, or digital commerce environments (preferred).
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