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Driven Personalization Specialist
Job in
Plano, Collin County, Texas, 75086, USA
Listed on 2026-07-27
Listing for:
Upbound Group
Full Time
position Listed on 2026-07-27
Job specializations:
-
IT/Tech
Digital Media & Production, Digital Marketing
Job Description & How to Apply Below
Upbound Group is seeking a hands-on Personalization Specialist to own the audience playbook, testing backlog, and day-to-day execution of personalization across web, app, and other channels. This role is an individual contributor focused on building, running, and scaling personalization day to day—not strategy ownership or people management.
You will design, implement, and govern audience segments in the CDP, partner with CRM teams, and drive measurable growth with governance that prevents tech
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