Director of Strategic Market Intelligence

We empower smarter business operations by connecting equipment, software, and services to protect, control and optimize assets within electrical infrastructures. The business provides customers, across various industries, with end-to-end product and service solutions ensuring the reliability and protection of their electrical infrastructure. We provide the latest industry insights and technology to develop solutions needed to meet customers evolving challenges, including innovative critical power solutions designed for high reliability and performance.

Our culture is one of quality and operational excellence fueled and supported by talented people, tools and processes, and expertise.

We are seeking a highly analytical, intellectually curious, and self‑driven Strategic Market Intelligence Analyst to lead market assessments and strategic analysis for the professional power supply industry. This role will be responsible for identifying market opportunities, evaluating growth drivers, analyzing competitive dynamics, assessing customer adoption trends, supply chain dynamics, and monitoring disruptive technology transitions that impact the future of power conversion and power supply solutions.

The ideal candidate combines a strong technical foundation with business savviness and market analysis expertise. He or she possesses the ability to translate complex industry developments into actionable insights that support executive decision‑making, product strategy, business development, investments, supply chain management and long‑term growth initiatives. This position will serve as a key source of market intelligence for executive leadership and cross‑functional stakeholders including Product Management, Engineering, Sales, Marketing, Finance, Corporate Strategy, Business Development and Supply Chain Management.

This position will report to the Chief Marketing & Strategy Officer and will be located in either Plano, TX or Milpitas, CA.

• Identify, monitor, and analyze key market drivers influencing the global power supply and power electronics market.
• Develop comprehensive market models including:
  • Total Addressable Market (TAM)
  • Serviceable Available Market (SAM)
  • Serviceable Obtainable Market (SOM)
• Assess market size, growth rates, profitability trends, and emerging opportunities across focused segments (telecom, data center, industrial) and adjacent segments.
• Monitor industry developments, regulations, technology roadmaps, supply chain dynamics, and macroeconomic trends impacting the power ecosystem.

• Analyze customer segments and identify attractive market "pockets" based on growth, profitability, and strategic fit.
• Quantify customer market share, wallet‑share opportunities, adoption rates, and growth potential.
• Evaluate customer requirements, purchasing behaviors, and technology adoption trends.
• Develop models of future customer demand and market evolution.

• Build and maintain competitive landscape assessments covering:
  • Market positioning
  • Product portfolios
  • Technology differentiation
  • Pricing strategies
  • Market share trends
  • M&A and investment activities
• Monitor emerging competitors, startups, and disruptive entrants.
• Assess ecosystem readiness including:
  • Channel partners
  • Design partners
  • Technology alliances
  • Manufacturing partners
  • Industry consortiums
• Evaluate how ecosystem developments may impact competitive positioning and go‑to‑market strategies.

• Identify major technology transitions and disruptive trends on the horizon.
• Evaluate the business implications of emerging technologies within:
  • Power semiconductors
  • Power conversion
  • Power management
  • Data center power
  • AI infrastructure
  • Telecom and Industrial power systems
  • Renewable energy
  • Energy storage systems
• Develop strategic perspectives on future market evolution and technology adoption scenarios.

• Conduct market attractiveness studies and strategic opportunity assessments.
• Support investment evaluations, acquisition targets, partnership opportunities, and growth initiatives.
• Develop…