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Consumer Research Analyst
Job in
Plano, Collin County, Texas, 75086, USA
Listed on 2026-05-18
Listing for:
Ektello
Full Time
position Listed on 2026-05-18
Job specializations:
-
Research/Development
Market Research, Research Scientist
Job Description & How to Apply Below
Bilingual/Korean is preferred not required
Consumer Research Analyst Top Skill Sets- 5+ years of experience in consumer research with a strong focus on qualitative research methods, including research design, participant recruiting, interviewing, analysis, and reporting
- Hands‑on experience with online research and survey platforms such as dscout, Pollfish, and Qualtrics
- Bachelor’s degree in a related field required; experience or demonstrated technical aptitude in consumer electronics preferred
- Design and execute primary consumer research using both qualitative and quantitative methodologies
- Analyze research data and deliver clear, actionable insights and reports
- Partner with the product research team to define research objectives and lead research initiatives
- Synthesize findings from primary, secondary, and public research sources to support business decisions
- Collaborate with external vendors and cross‑functional teams to develop effective research plans and ensure actionable deliverables
- Conduct competitive analysis of applications and products, identifying strengths, weaknesses, user perspectives, and improvement opportunities
- Evaluate new product concepts, usability, and UX design documents to identify user experience issues and feature enhancements
Skills & Qualifications
- 5+ years of consumer research experience with emphasis on qualitative research techniques
- Strong experience with research platforms and online survey tools including dscout, Pollfish, and Qualtrics
- Excellent communication, interviewing, and presentation skills
- Strong analytical, reporting, and data interpretation abilities
Experience creating influential written reports and delivering actionable recommendations - Bilingual English/Korean is a plus
- Consumer electronics industry experience preferred
- Bachelor’s degree in a related field required
- MBA or advanced degree preferred
- Demonstrated technical aptitude and experience working with technology or consumer electronics products preferred
- Minimum of 5 years of relevant professional experience required
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