Senior Level Researcher

Description Kforce has a client in Plano, TX that is seeking (2) experienced Researchers with expertise in qualitative, consumer research.

Summary:

In this role, the Researcher will apply knowledge and experience leading and conducting consumer research efforts that will inform experiences across channels. Candidates should have demonstrated experience in generative and exploratory research conducted without the use of prototypes, wireframes or digital flows. Instead, candidates should boast experience in collage methodologies, participatory interview techniques, and the use of priming exercises prior to sessions.

Work should reflect projects that uncovered consumer needs, challenges, motivations, and aspirations, and span into industries such as consumer packaged goods, retail or healthcare. These roles require a deep understanding of consumer behavior, rigorous research skills, and a broad understanding of research.

These roles will use MS Office to build reports, capture and analyze qualitative data, and plan research activities. The team uses Fig Jam for cross-team collaboration and team functions, and Maze is our platform for unmoderated usability and researchers are tasked with reviewing tests prior to launch.

Duties:
* Perform end-to-end experience and consumer research activities, including planning methodology, conducting participant interviews, and analyzing qualitative data to inform customer experience
* Analyze research findings, distilling complex data into clear and concise reports, presentations, and recommendationsRequirements
* 6+ years: demonstrate the ability to explore and articulate relationships across data points and patterns, synthesize data to increase digestibility, and craft a robust story
* 6 years of demonstrated experience conducting consumer experience research, employing a variety of approaches including ethnography, contextual inquiry, concept exploration, co-creation, collaging, and semi-structured discussion
* Strong collaboration and interpersonal skills, with the ability to work effectively in cross-functional teams and influence decision-making processes
* Proactive and self-motivated, with the ability to prioritize and manage multiple projects in a fast-paced environment
* Demonstrated expertise in analyzing and synthesizing complex data into actionable insights quickly, without sacrificing rigor or the integrity of the data
* Excellent written and verbal communication skills, with the ability to present research findings and recommendations to stakeholders at all levels, including senior and executive leaders
* Demonstrate knowledge of generative, exploratory and evaluative research approaches, methodologies, exercises, and conversational prompts, and understand best use case scenarios for applying each of them
* Fig Jam, MS Office (Excel, Powerpoint), Maze experience

Job Type Contract Compensation
40 - $55