Senior Sales Manager

Location – Plano, Texas

• Lead collaborative business planning with strategic goals to develop and execute annual business plans, key partnership initiatives, and category programs that accurately forecast sales volume, revenue, and expenses.
• Conduct regular business reviews with customers to define needs, discuss issues, uncover opportunities, and develop viable solutions; reinforce strategies linked to business and operational goals.
• Continuously assess account business plans, evaluating attainment of goals, success of key initiatives, major actions, support needed, and new product recommendations.
• Build relationships with all key decision makers, both internal and external.
• Collaborate with local bottling partners, senior buyers, outlet managers, and distributors to build sales capability and facilitate stewardship discussions.
• Develop direct supply‑chain strategy and activate initiatives to drive efficiencies across Coca‑Cola North America product supply and food‑service distributor operations.
• Stay abreast of competitive activities in the relevant geographies and communicate appropriate information in a timely manner.
• Collaborate with cross‑functional representatives to deliver full depth and breadth of resources, yielding mutual benefits.
• Share and discuss sales vision and strategic thinking to anticipate future needs and recommend business‑building ideas that drive growth.
• Gather and analyze customer‑specific data (e.g., annual reports, 10‑K, store sales, store layout, checkout average, service history, traffic) to understand the current economics and overall business state.

• Bachelor’s degree or equivalent work experience.
• 5+ years of successful sales account‑management experience.
• Experience building and maintaining relationships, identifying and addressing customer needs.
• Effective communication, technical presentation, sales negotiation, and closing skills.
• Proven track record of securing sales across various offerings, working with multiple purchasing tiers.
• Ability to identify customer needs through feedback and technical knowledge.
• Demonstrated sales lead development and account cultivation.
• Capacity to manage multiple priorities without direct supervision.

• Iconic & Innovative Brands:
  Portfolio includes over 250 products with globally recognized brands such as Coca‑Cola, Simply, Fairlife, and Topo Chico.
• Expansive & Diverse Customers:
  Opportunities with restaurants, movie theaters, theme parks, and many other customer segments.

Pay Range: 119,000 USD – 145,800 USD (United States of America)

Annual Incentive Reference Value: 15%

Travel Required:

0% – 25%

Relocation Provided:
No

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, veteran status, or disability.