Senior Category Sales Representative

C.H. Robinson is seeking a Senior Category Sales Representative to drive strategic growth within our avocado category. In this sales-focused role, you will manage and grow a book of business, build relationships with retailers and wholesalers, and leverage industry expertise to identify and pursue new opportunities. You will collaborate cross-functionally with supply chain and commercial teams to align supply with customer demand and deliver exceptional service.

• Own and grow avocado sales across North America, focusing on retail and wholesale customers.
• Maintain and expand an existing book of business while identifying and pursuing new strategic accounts.
• Leverage category expertise and market insights to proactively identify opportunities, call markets, and close deals.
• Develop and execute pricing strategies, promotional plans, and customer engagement tactics.
• Build and maintain strong relationships with key decision-makers to drive long-term customer growth.
• Collaborate with internal commercial teams, account managers, and supply-side partners to align on customer strategy.
• Communicate regularly with suppliers to understand quality, yields, pricing, and production trends.
• Manage and strengthen grower relationships to ensure consistent supply and performance.
• Build new grower/supplier partnerships to support long-term category growth.
• Align supply with customer demand and communicate packing instructions to suppliers.
• Navigating internal structures and cross-functional dynamics to advocate for customer needs and close business.
• Maintain a deep understanding of the customer base, including key players, goals, and how to position products effectively.

• High School Diploma or GED.
• Minimum 4 years of fresh produce experience in category (Avocados, Tropical, or Similar).
• Proven experience in sales, account management, or business development within the produce industry.
• Ability to travel up to 10% (domestically and internationally).

• Bachelor’s Degree from an accredited college or university.
• Recognized as a category expert.
• Proficient or fluent in Spanish.
• Ability to work both independently and in a team environment.
• Strong team player who thrives in a collaborative environment.
• Excellent relationship-building skills with customers, growers, and internal teams.
• Strong written and verbal communication skills.
• Skilled negotiator with growers and customers.
• Great attitude, with a desire to contribute, learn, and grow professionally.
• Strong analytical and problem-solving skills; ability to make data-driven decisions.
• Ability to work under pressure and in a fast-paced environment, sometimes outside normal business hours.
• Attention to detail with high standards for work; a customer service mindset.
• Values a diverse and inclusive work environment.

Compensation Range: $72,900.00 – $. Compensation details listed in this posting reflect the base pay only and do not include additional variable compensation.

Benefits include competitive medical, dental, vision, and health savings plans; 401(k) with company matching; paid holidays and floating holidays; paid time off; parental leave; and a total well‑being program that supports financial, family, and personal goals.

Equal Opportunity
C.H.Robinson is a proud Equal Opportunity Employer committed to a diverse and inclusive workplace. All qualified individuals are encouraged to apply.