Strategic Business Development Manager

Location:

Pleasanton, CA (Hybrid Preferred)

About Fan Rally

Traditional ticketing was built to sell seats.

Fan Rally powers Ticket Access.

We help teams, casinos, and ticketing platforms manage who gets access to what seats, for which events, at what price, under what rules, all from a single identity-linked platform that works with their existing ticketing stack.

Fan Rally is the infrastructure powering the next generation of ticketing. Our platform helps organizations transform tickets from static inventory into personalized, revenue-generating assets that drive loyalty, recurring engagement, and measurable business outcomes.

Our customers include professional sports teams, major casinos, universities, and ticketing platforms. In 2026, Fan Rally and CEO, Chris Giles, were recognized by Sports Business Journal as a Power Player:
Ticketing.

About the Role

This is not a traditional BDR role.

We re looking for someone who loves the challenge of opening doors into enterprise organizations through thoughtful research, strategic outreach, and exceptional preparation.

You ll work directly with Fan Rally s CEO to build relationships with executives at professional sports teams, casinos, ticketing platforms, and strategic partners.

Your mission is simple:

Put our leadership team in the right rooms with the right people.

If you re looking for a role where success is measured by activity metrics and cold-call volume, this isn t it.

If you enjoy understanding industries, researching executives, identifying opportunities before competitors, and helping build a category-defining company, we d love to talk.

What You ll Do

Own outbound strategy for our highest-value accounts

Research target organizations and industry trends

Build account strategies for named enterprise accounts

Identify buying committees and decision makers

Develop personalized outreach campaigns

Find warm introductions through customers, partners, investors, and mutual connections

Become an extension of the CEO

Draft executive-level emails in the CEO s voice

Prepare executive briefing documents before meetings

Maintain opportunity tracking and CRM hygiene

Help prioritize pipeline and strategic outreach

Drive high-quality meetings

Target accounts include:

• Professional sports organizations
• College athletic departments
• Casinos and integrated resorts
• Ticketing platforms
• Strategic technology partners
• Quality matters more than quantity.

We would rather schedule five exceptional executive meetings than fifty generic discovery calls.

• Support strategic initiatives
• Research new markets
• Prepare conference plans
• Monitor industry news and competitive activity
• Identify partnership opportunities

What We re Looking For

2-5 years in enterprise SaaS business development

Experience prospecting into VP and C-level executives

Exceptional written communication skills

Naturally curious and highly organized

Comfortable working directly with founders and executives

Bonus points if you ve worked at companies such as:

• Gong
• Hub Spot
• Snowflake
• Rippling
• Service Now
• Zoom Info

You ll Thrive Here If...

You enjoy reading annual reports, earnings calls, and executive interviews before reaching out.

You take pride in writing emails that executives actually respond to.

You d rather understand an industry deeply than blast thousands of generic messages.

You enjoy helping founders win.

Success Looks Like

Within your first year you ll help Fan Rally:

Build relationships with executives across professional sports, casinos, and ticketing technology

Consistently create high-quality enterprise opportunities

Improve executive outreach through research and personalization

Ensure every leadership meeting is thoroughly prepared

Build a repeatable outbound engine that supports Fan Rally s long-term growth

Why Fan Rally?

You ll join a company defining an entirely new category:
Ticket Access.

You ll work directly with the CEO and leadership team.

You ll help shape the future of live entertainment, loyalty, and ticketing. You ll have an opportunity to grow into enterprise sales, partnerships, or strategy as the company scales.