Business Development Representative
Listed on 2026-06-02
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Sales
Sales Development Rep/SDR, Sales Representative
Who We Are
Since 1914 Yancey Bros. Co. has proudly served as the authorized Caterpillar equipment dealer for Georgia, providing our customers with the highest quality sales, parts and service. From Caterpillar heavy and compact construction equipment to on‑highway trucks, we remain committed to learning more about our customers, offering equipment and support to keep up with their changing needs. This all starts with our greatest asset…our employees.
WhatYou Will Be Doing
As a Business Development Representative, you will be responsible for learning and developing the necessary skills in the territory to sell BCP and CCE machines to new markets and customers. The successful candidate will establish a good understanding of how Yancey Bros. Co. conducts business, and learn why we sell our product.
Primary Responsibilities- Provide coverage while also assisting in maintaining retail presence at assigned store for walk‑in customers
- Sell BCP/CCE attachments to new accounts
- Create quality leads through cold calling, social selling, email, and networking
- Focus on generating new business opportunities for the company
- Start building a pipeline of accounts for you as a BDR 2
- Shadow the necessary departments at Yancey Bros
- Call unassigned accounts and prospect for new business
- Visit customers in the field for demonstrations, walk‑arounds and prospecting
- Document coverage activities within the CRMParticipate in team selling as needed for selling situations
- Prepare quotes as required
- Understand competitive products to sell against features
- Learn and sell the value of products and services
- Complete foundational training packet
- Participate in required safety program, and work in a safe manner
- Complete additional tasks as assigned by management
To be successful in this position you should have prior experience in sales with strong leadership skills, a competitive nature and initiative. This position also requires someone who enjoys talking to people, developing relationships with customers and working in a team environment.
Education / Experience- High school diploma or equivalent experience required.
- Four‑year college degree from an accredited institution or equivalent experience preferred.
- Leadership, vision, competitiveness and sense of urgency
- Strong accountability and initiative
- Excellent interpersonal and communication skills
- Presentation, organization and advanced problem‑solving capabilities
- Strong teamwork skills
- PC proficiency
- Valid driver’s license and acceptable driving record
- Six (6) months of inside sales experience preferred
- Safety:
We value the lives and health of our team and customers above all else. - Integrity:
We are ethical and trustworthy, demonstrate respect for others, and communicate truthfully and promptly. - Teamwork:
We work as one across our organization for the benefit of our customers.
- Acting in a safe manner
- Exhibiting honesty and integrity
- Acting in a fair and ethical manner
- Team mentality
- Delivering quality results
- Embraces change / improvement
- Exhibiting superior customer service skills
- Exhibiting pride and ownership
- Working with a sense of urgency
- Exhibiting a winning attitude
Yancey Bros. Co. offers a full benefits package that includes aggressive compensation levels, technician tool allowances, full medical, vision and dental coverage, employee wellness programs, paid vacations and more.
Competitive Pay Structure- Competitive pay
- Individual bonus opportunities available
- Technician tool allowance
- 401(k) plan strong company match
- Employee profit sharing
- Financial wellness coaching
- Medical, vision, dental insurance
- Prescription drug coverage
- Flexible spending accounts
- Short & long term disability
- Group life insurance
- Paid holidays
- Paid sick leave
- Tuition reimbursement
- Ongoing training
- Advancement opportunities
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