SOCIAL MEDIA, BRAND AND PR Manager; Preferably Residing Gqeberha

Introduction

Our client, a growing, nationwide auto part replacement and repair services company, is looking to employ a creative, dynamic, skilled and experienced Social Media, Brand and PR Manager to join their team.

• Develop and execute a cohesive social media strategy aligned with the Company’s branding and goals.
• Manage daily social media activities across all platforms, ensuring consistent engagement and audience growth.
• Monitor trends and emerging platforms to enhance the Company’s digital presence.
• Manage SM budgets.

• Create compelling written, visual, and multimedia content for blogs, social media, and other digital platforms.
• Design appropriate graphics and promotional materials that reinforce brand identity.
• Maintain brand consistency across all communications, ensuring alignment with the Company’s strategic direction.

• Build relationships with media outlets and influencers to enhance the Company’s reputation.
• Draft and distribute press releases, feature stories, and interviews to secure positive brand coverage.
• Identify opportunities for collaborations, sponsor ships, and industry recognition.

• Generate and optimise content using SEO best practices to improve visibility and ranking on search engines.
• Analyse and refine strategies based on audience insights and digital performance metrics.
• Work closely with web developers and marketing teams to enhance website content and discoverability.

• Ensure messaging consistency in external communication, including press releases and social media.
• Coordinate with internal stakeholders to ensure alignment in marketing and communication strategies.
• Manage crisis communication and reputation management efforts when needed.

• Track and analyse key performance indicators (KPIs) to measure success across all social media and PR initiatives.
• Prepare regular monthly reports with insights, recommendations, and data-driven strategies for improvement.
• Adapt strategies based on analytics to maximise audience engagement and brand awareness.

• Tertiary qualification
• Type A personality
• Creative
• Attention to detail
• Time management
• Discipline
• Design experience (Adobe / Canva)
• Extensive Social Media experience, including an understanding of social media analytics
• Travel is a requirement to events around the country

R40k to R50k per month CTC, commensurate with experience

Company laptop provided