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Hospital Marketer

Job in Portland, Multnomah County, Oregon, 97204, USA
Listing for: Sky High Medical Centre
Full Time position
Listed on 2026-03-01
Job specializations:
  • Healthcare
  • Marketing / Advertising / PR
    Marketing Manager, Marketing Communications, Marketing Strategy
Salary/Wage Range or Industry Benchmark: 60000 - 80000 USD Yearly USD 60000.00 80000.00 YEAR
Job Description & How to Apply Below
  • Develop and execute strategies to meet monthly income generation targets.
  • Identify new business opportunities to drive consistent revenue streams.
  • Monitor performance metrics and adjust strategies to optimize revenue growth.
Partnership Development
  • Assess strategic partnership opportunities with HMOs (Health Maintenance Organizations) and corporate clients.
  • Foster and manage relationships with physicians to increase referrals and contracts.
  • Explore new product and service feasibility to align with the hospital's business plans.
Performance Evaluation
  • Monitor and evaluate the performance of marketing initiatives to ensure alignment with strategic objectives.
  • Develop pricing tactics to maximize profitability while maintaining patient satisfaction and reimbursement standards.
  • Provide regular reports to management on marketing performance and suggested improvements.
Strategy Development and Implementation
  • Design and execute growth strategies to increase market share and revenue.
  • Plan and execute promotional campaigns, including CMEs (Continuing Medical Education), workshops, patient education programs, lifestyle management initiatives, and health camps.
  • Evaluate the effectiveness of previous marketing programs and assess the viability of new initiatives.
  • Research and explore new markets, geographical areas, and potential customers to expand the hospital’s reach.
  • Develop publicity strategies to enhance brand visibility in the healthcare sector.
Communication and Media Relations
  • Develop and implement a comprehensive communication plan to be used across all marketing and PR channels.
  • Act as the liaison between the Marketing team and hospital management, ensuring clear communication and alignment of objectives.
  • Manage relationships with media outlets and the wider community to build and maintain a positive brand image.
Requirements:
  • Bachelor’s Degree in Marketing, Business Administration, or a related field.
  • Proven experience in marketing in the healthcare industry.
  • Strong communication, interpersonal, and negotiation skills.
  • Ability to work independently and as part of a team.
  • Excellent organizational and time management skills.
  • Knowledge of healthcare services and HMO is an added advantage.
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