Category Manager – Sneakers

Overview

At eBay, we’re changing the way the world shops and sells. Our platform empowers millions of buyers and sellers in more than 190 markets. We’re committed to pushing boundaries and reinventing the future of ecommerce for enthusiasts. Our customers are our compass; authenticity thrives, bold ideas are welcome, and everyone can bring their unique selves to work — every day. We’re in this together, sustaining the future of our customers, our company, and our planet.

Join a team of passionate thinkers, innovators, and dreamers to help us connect people and build communities to create economic opportunity for all.

About The Role

We’re looking for a Live Category Manager (L25) to help build and scale the Sneakers category on eBay Live from the ground up. Sneakers is a priority and high-potential category with a deeply engaged community. This is a builder role. You will move quickly, test aggressively, and iterate in real time to identify what works. You’ll own key parts of category growth — including sourcing and onboarding sellers, launching and optimizing live events, and driving GMV — while developing the playbooks that will define how Sneakers scales on Live.

You’ll work directly with sellers, creators, and internal partners, acting as both an operator and strategist to unlock growth in a complex, fast-moving market.

Drive category growth through rapid execution

• Support delivery of GMV targets for Sneakers on eBay Live
• Operate with a strong bias to action — launching quickly, learning fast, and iterating
• Identify and test new formats (drops, auctions, bundles, hype releases, etc.) to unlock growth

Source and onboard high-potential sneaker sellers

• Identify, pitch, and onboard sellers across the sneaker ecosystem (resellers, shops, collectors, creators)
• Leverage data, market knowledge, and emerging trends to prioritize the right supply
• Support onboarding and help sellers ramp quickly on Live

Run a strong test-and-learn loop

• Continuously experiment with seller mix, inventory strategy, pricing, and live formats
• Use data and market intuition to evaluate performance and refine approach
• Capture learnings and help build repeatable playbooks for the category

Support seller success

• Convince sellers to invest time and resources in eBay Live, and help them make that investment worthwhile
• Understand drivers of success on the eBay Live platform and coach your portfolio of sellers accordingly — across assortment, live host, production, selling formats, marketing, etc.
• Advocate for sellers with cross-functional teams, propose solutions to problems, seed new programs to help sellers be successful, and activate against them
• Build trust and credibility with sellers through consistent results

Execute business development & negotiations

• Support deal-making with sellers, including pricing, incentives, and participation structures
• Apply strong business judgment and financial discipline
• Help ensure sustainable, scalable economics for the business

Collaborate cross-functionally

• Work closely with product, marketing, and operations to support successful events and seller growth
• Surface insights and advocate for improvements to the Live platform based on Sneakers needs

The base pay range for this position is expected to be $86,800 – $150,100. Base pay offered may vary depending on location, skills, and experience. The total compensation package may include a target bonus and restricted stock units, in addition to a full range of benefits (including 401(k) eligibility and various paid time off benefits). Details of participation in these plans will be provided if an offer is made.

If hired, employees will be in an “at-will” position and the Company reserves the right to modify base salary and other compensation programs at any time, including for reasons related to performance, department needs, and market factors.

eBay is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, gender identity, veteran status, disability, or other legally protected status. If you require accommodations, please contact  We will respond to accommodation requests promptly. View our accessibility statement to learn more about eBay’s commitment to digital accessibility.

Massachusetts employees are protected by law against lie detector tests as a condition of employment.

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