Regional Sales Manager

JOB DESCRIPTION GENERAL FUNCTION

The Regional Sales Manager PFL is responsible for the leadership, management, and profitability of the assigned sales region by maximizing and growing revenue and profits by selling PFL products to existing customers and acquiring new business. They will be responsible for consistently achieving established region sales goals through the direction, organization, coordination, communication, coaching and development of PFL Sales Consultants. You will be responsible for coordinating with internal brand teams and customer service teams to ensure customer satisfaction as well as ensuring your team is equipped to be successful through training, communication of regional programs, and usage of provided sales tools.

• Ensures Sales Consultants are performing necessary territory and account planning activities to achieve sales goals.
• Monitors key competitor activities within the region, collects competitor price lists and sales materials.
• Communicates with Director of National Sales to implement competitive sales strategies.
• Leads by example an obsession for customer service through direct region and territory customer involvement.
• Focuses Sales Consultants on monitoring changes in the market and customer base.
• Represents the Region at key customer events and builds customer loyalty.
• Recruits, hires and orientates qualified Sales Consultants.
• Creates an environment that inspires Sales Consultants to take personal ownership for achieving stretch sales goals and performance improvement.
• Utilizes region meetings and ride‑withs to develop Sales Consultants capabilities.
• Provides continuous feedback on Sales Consultants performance.
• Coordinates with the Direction of National Sales on development of annual Regional & Territory sales budgets.
• Monitors overall Region & Territory sales budgets with emphasis on net sales, Cycle Plan initiatives, travel, account seminars and sales meetings.
• Manages pricing policies with the Director of National Sales, recommending changes to ensure sales and margin objectives are met.
• Recommends and provides input in the development of regional marketing programs.
• Partners with lab personnel to achieve sales and lab performance targets.

• Bachelor's degree in any field.
• Minimum 10 years as sales experience in Regional or Key Account role.
• Optical, healthcare, and/or retail industry experience preferred.
• Sales training orientation experience.
• Optical sales experience required.
• Previous management experience required.
• Proven and demonstrated leadership, communication and administrative skills.
• Travel of approximately 50% required.
• Excellent organizational, interpersonal and communication skills.
• Strong attention to detail with a high amount of accuracy.
• Excellent interpersonal and verbal/written with the capability to work effectively with Retailers, Consumers, Sales Management, and coworkers.
• Must be self‑directed and able to work effectively in a fast‑paced environment.
• Possess strong analytical skills and the ability to take information and translate it into actionable items.

This posting is for an existing vacancy within our business. Employee pay is determined by multiple factors, including geography, experience, qualifications, skills and local minimum wage requirements. In addition, you may also be offered a competitive bonus and/or commission plan, which complements a first‑class total rewards package. Benefits may include health care, retirement savings, paid time off/vacation, and various employee discounts.

We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, gender, national origin, social origin, social condition, being perceived as a victim of domestic violence, sexual aggression or stalking, religion, age, disability, sexual orientation, gender identity or expression, citizenship, ancestry, veteran or military status, marital status, pregnancy (including unlawful discrimination on the basis of a legally protected pregnancy or maternity leave), genetic information or any other characteristics protected by law.

Native Americans in the US receive preference in accordance with Tribal Law.