Thought Leader Liaison, Rare Disease

Thought Leader Liaison, Rare Disease

Ipsen is a mid-sized global biopharmaceutical company with a focus on transformative medicines in three therapeutic areas:
Oncology, Rare Disease and Neuroscience. Supported by nearly 100 years of development experience, with global hubs in the U.S., France and the U.K, we tackle areas of high unmet medical need through research and innovation.

Our passionate teams in more than 40 countries are focused on what matters and endeavor every day to bring medicines to patients in 88 countries. We build a workplace that champions human-centric leadership and fosters a culture of collaboration, excellence and impact. At Ipsen, every individual is empowered to be their true selves, grow and thrive alongside the company's success. Join us on our journey towards sustainable growth, creating real impact on patients and society!

The Thought Leader Liaison (TLL), Rare Disease is responsible for building & maintaining brand and company awareness among National, Regional, and Local KOLs thru regular engagement and education for Bylvay. The Thought Leader Liaison (TLL) serves as a field-based marketing position responsible for facilitating engagement opportunities and strategic brand partnerships with Pediatric Hepatology and Gastro Key Opinion Leaders.

The TLL also supports marketing department initiatives and is actively involved in conferences and meetings.

Main Responsibilities & Technical Competencies

• Build, deepen, and maintain high-impact relationships with National, Regional, and Local pediatric KOLs through regular, value-driven engagements and scientific exchange.
• Proactively identify and develop strategic partnerships with top-tier thought leaders and influencers who shape clinical practice and policy within Ipsen's core disease states.
• Lead community and academic influence mapping to support national strategy and field execution.
• Maintain and continuously refine KOL segmentation and engagement planning, incorporating disease state dynamics, patient volume, and institutional influence.
• Shape and expand Ipsen's thought leader advocacy network, aligning engagement efforts with broader corporate goals and long-term strategic imperatives.
• Monitor, analyze, and act on KOL sentiment trends through congress activity, speaker programs, publications, and podium presence.
• Partner cross-functionally to drive strategic business growth and institutional collaboration across key academic and community settings.
• Serve as the cross-functional leadership point of contact at high-priority accounts; orchestrate local and national initiatives with KOLs and institutional stakeholders.
• Remains a core focus of the TLL Bylvay role, with expanded responsibilities to drive strategic alignment and elevate Ipsen's presence across national and regional landscapes.
• Call points: pediatric hepatologists, pediatric gastroenterologist

Strategic Marketing & Cross-Functional Partnership

• Act as a strategic thought partner to Marketing in the design and execution of national and regional advisory boards. Lead ad board planning, HCP selection, insight capture, and impact assessment.
• Provide oversight and strategic direction to the Speaker Bureau program: lead agency collaboration, speaker nomination and development, utilization strategy, and program quality monitoring.
• Liaise between the field and internal stakeholders to ensure compliant and impactful delivery of speaker content; support remediation efforts in partnership with Business Ethics as needed.
• Lead the compliant delivery of TLL-approved materials and strategic narratives to drive KOL awareness of Ipsen's portfolio, pipeline, and corporate vision.
• Actively identify, synthesize, and communicate market and KOL insights to inform brand planning and strategic direction.

Congress & Conference Leadership

• Serve as the Commercial Lead for national and priority regional congresses.
• Partner with internal stakeholders (Medical, Global, Meetings/Conventions) to coordinate and optimize conference presence and engagements.
• Provide high-level strategic preparation and oversight of KOL congress plans, including insight tracking, podium coverage, and post-conference debriefs.
• Lead cross-functional pre/post congress coordination, ensuring delivery of timely, synthesized, and actionable information across the organization.
• Actively follow up on podium presentations and other KOL congress contributions to sustain momentum in advocacy development.

KOL Meeting Leadership

• Serve as the Senior Commercial lead for strategic KOL meetings, including executive exchanges, high-level institutional engagements, and global interactions.
• Drive end-to-end planning: stakeholder coordination, strategic list development, invitation process, logistical planning, and development of customized backgrounders.
• Facilitate and elevate cross-functional customer engagements to ensure Ipsen presents as a cohesive, value-driven partner.
• Serve as the U.S. Commercial lead for global alignment on KOL meeting strategy, execution, and…