Technical Sales Engineer; PTA

Overview

Are you a technically minded sales professional with a passion for the baking industry? We are seeking a dynamic Technical Sales Engineer to join our team — someone who thrives on solving client challenges and providing innovative bakeware, coating, and Trace Pan system solutions. In this role, you will combine sales expertise, technical knowledge, and project management to deliver exceptional customer service, drive business growth, and maintain long-term client partnerships across South Africa.

• Build and maintain strong relationships with key bakery clients.

• Conduct site visits and audits to identify customer needs and growth opportunities.

• Prepare quotations, proposals, and manage the full sales cycle from prospecting to after-sales support.

• Collaborate with the Draught Estimator to ensure accurate Bills of Materials (BOMs).

• Achieve monthly and annual sales and margin targets.

• Conduct market analysis and report on trends, competitors, and account performance.

• Provide expert technical support on bakeware, coatings, and Trace Pan systems.

• Oversee installations, commissioning, and optimization of Trace Pan systems.

• Troubleshoot product or system issues efficiently.

• Coordinate with internal teams to ensure timely project delivery.

• Train bakery staff on product use and maintenance.

• Collect client feedback to assist with product and process innovation.

• Collaborate with the technical team on testing and developing new solutions.

• Identify and recommend process improvements both internally and at customer sites.

• Maintain accurate documentation of client interactions, quotations, and project details.

• Submit weekly and monthly sales activity and forecast reports.

• Ensure compliance with company quality and safety standards.

• National Diploma or Degree in Mechanical, Industrial, Chemical, or Manufacturing Engineering (or related field).

• 3–5 years’ experience in technical sales, production, or engineering within a manufacturing or industrial environment (baking industry experience advantageous).

• Proven track record in business development and account management.

• Strong technical aptitude and ability to interpret drawings and specifications.

• Excellent communication, negotiation, and presentation skills.

• Proficient in MS Office (Word, Excel, PowerPoint) and CRM systems.

• Valid driver’s license and willingness to travel nationally.