Senior Director, US Market Data and Technology

Overview

At Genmab, we are dedicated to building extra[not]ordinary® futures, together, by developing antibody products and groundbreaking antibodies that change lives and the future of cancer treatment and serious diseases. We strive to create, champion and maintain a global workplace where individuals  unique contributions are valued and drive innovative solutions to meet the needs of our patients, care partners, families and employees.

Our people are compassionate, candid, and purposeful, and our business is innovative and rooted in science. We believe that being proudly authentic and determined to be our best is essential to fulfilling our purpose.

Does this inspire you and feel like a fit? Then we would love to have you join us!

The Senior Director, US Market Data and Technology is a critical leadership position within the US Market Business Operations organization, reporting directly to the Vice President, US Market Business Operations. This role is responsible for leading the strategy, execution, and evolution of the US Market s business information, data, customer relationship management (CRM), and commercialization technology capabilities to support business performance and operational excellence.

This individual will lead a team of 3 direct reports and 8 total team members across three functional pillars of Data and Technology:
Data Strategy & Governance, Data Visualization and Business Technology.

The Senior Director will serve as the strategic link between business priorities and technology execution, ensuring data, platforms, processes, and reporting capabilities are aligned to support commercial objectives and enable informed decision-making. This role requires a leader who can establish a long-term vision while remaining closely connected to execution, providing guidance and direction to the team and business partners to ensure successful delivery of key initiatives.

This individual will partner closely with Business Insights & Analytics, Omni-Channel, Sales, Marketing, Field & Marketing Operations, Medical Affairs, Market Access, Global Information Technology (IT), and other key stakeholders to ensure business information, technology platforms, and data capabilities are aligned with both US Market priorities and enterprise technology strategies.

A critical component of this role is fostering strong collaboration across a highly matrixed organization, ensuring effective communication and alignment between Business Operations and US Market teams to deliver scalable, sustainable, and business-driven solutions.

• Execute and enhance the US Market, Data and Technology strategy and roadmap to support the evolving needs of the US Market, ensuring alignment between business objectives, technology capabilities, and data assets.
• Partner with Business Operations leadership to translate business strategy into scalable technology, data, reporting, and operational solutions.
• Lead the development and execution of a comprehensive data strategy that supports business decision-making, commercial performance, and future organizational growth.
• Lead the development and execution of comprehensive data acquisition strategy to support US market commercialization of key Assets (including identification and evaluation of sources, knowledge repository of key sources, procurement and acquisition).
• Establish and maintain data governance frameworks, policies, and best practices in partnership with data privacy and compliance to ensure data quality, consistency, accessibility, compliance, and security.
• Provide strategic oversight of master data management, business data stewardship, source file management, field roster management, and other foundational business information capabilities.
• Partner with Global IT to align US Market priorities with enterprise technology architecture, infrastructure, and governance standards.
• Lead the strategy, implementation, optimization, and adoption of a new Customer Relationship Management platform (CRM) and commercial technology platforms, including Salesforce Life Sciences Cloud and related customer engagement technologies.
• Partner with Field and Marketing Operations, Sales, and Marketing, Medical Affairs, and Market Access leadership to ensure CRM capabilities and business processes support field effectiveness and customer engagement objectives.
• Lead efforts to gather, evaluate, and prioritize end-user feedback to continuously improve CRM functionality, adoption, and overall user experience.
• Drive the optimization and streamlining of business tools, platforms, and processes to improve efficiency, scalability, and operational effectiveness. Partner with Data Science and DDAI organizations to evolve tools and integrate evolving AI technologies.
• Partner with Business Insights & Analytics and Field and Marketing Operations (reporting) to identify key business metrics and performance indicators and ensure they are effectively translated into reporting, dashboards, and data…