Social Media Content Creation Specialist; part-time

Position: Social Media Content Creation Specialist (part-time/28 hrs per week)
Why Work at BYUAs the flagship higher education institution of The Church of Jesus Christ of Latter-day Saints, Brigham Young University (BYU) strives to be among the exceptional universities in the world. At BYU, we are devoted to our faith and to our students. We take an active role in the University's Mission: "To assist individuals in their quest for perfection and eternal life.”Our

unique mission, deeply rooted in the Gospel of Jesus Christ, provides countless ways to serve and make an impact. This, along with our remarkable culture of belonging, weekly devotionals, and endless opportunities for learning and growth—all situated within a beautiful and historic campus—make it hard to imagine a more inspiring place to work.

Brigham Young University strongly prefers to hire faithful members of The Church of Jesus Christ of Latter-day Saints.

Social Media Content Creation Specialist (part-time/28 hrs per week)
BYU University Communications is seeking a creative, strategic, and highly skilled social media professional to serve as the primary content creator for the university’s official social media channels. This position plays a pivotal role in shaping the online presence of Brigham Young University through compelling storytelling, short-form video, and engaging digital content that reflects the university’s mission and values.

As a member of the University Communications Social Media Team, this individual will be the lead on content creation for BYU’s flagship official social media accounts, including Facebook (365,000+ followers) and Instagram (100,000+ followers), as well as other platforms.

This is a content creation-focused position. The successful candidate will spend the majority of their time creating, filming, and editing social media content, particularly short-form video content.

What you will be doing in this position

Serve as the primary content creator for BYU’s official social media channels, developing engaging photo, video, and short-form content that tells the story of the university.

Conceptualize, film, edit, and publish high-quality short-form videos and other multimedia content optimized for social platforms.

Identify and pursue compelling storytelling opportunities by collaborating with students, faculty, staff, and campus partners.

Source and curate high-quality user-generated content.

Collaborate with the social media team to develop and execute content strategies that support university priorities and highlight BYU’s unique mission.

Analyze social media performance and provide recommendations based on analytics and audience insights.

Monitor social media comments and messages and assist with community management.

Collaborate with and provide shared oversight of student social media interns

What qualifies you for this role Ideal candidates are exceptional storytellers who can think strategically, create independently, and thrive in a collaborative environment. They should have a deep understanding of social media trends and best practices and be passionate about producing content that resonates with digital audiences.

Required Qualifications Bachelor’s degree in Public Relations, Advertising, Communications, Marketing, Digital Media, or a related field

Proven experience managing social media accounts and creating content for digital platforms

Demonstrated experience creating, filming, and editing short-form video content for social media

Strong proficiency with video editing software

Exceptional written and verbal communication skills

Strong understanding of social media platforms, trends, and content best practices

Experience using social media analytics and applying data to inform content decisions

Ability to work independently while also collaborating effectively with a team Strong organizational skills and the ability to manage multiple projects and deadlines

Preferred Qualifications Experience in digital storytelling within the higher education vertical

Some proficiency of graphic design and/or photography

Experience supervising or mentoring student employees or interns

Experience with social listening, community management, and content strategy development

What we offer in return:

This…