PR Sourcing Executive

Job Description – PR Sourcing Executive

Job Location
- Pune

Roles & Responsibilities :
Reach out to celebrity stylists for jewellery sourcing and placement for shoots, red carpets, promotions, and events
Connect with fashion & lifestyle publication stylists for editorial and digital placement opportunities
Identify and map celebrities, influencers, and KOLs suitable for jewellery placement to maximize brand visibility
Manage sample logistics including pickups, tracking, fittings, and safe returns
Build and maintain strong relationships with CAT-A stylists, celebrity managers, influencer agencies, and publication stylist
Track all deliverables—posts, videos, event appearances, credits, and endorsements
Monitor brand mentions, tags, and coverage across social media and digital platforms
Execute media outreach for placements secured on celebrities/KOLs and maintain coverage reports
Handle crisis situations related to delays, missing credits, last-minute changes, or stylist issues
Provide performance reports including reach, impressions, engagement, and placement
Conduct trend research and build a calendar of key events, promotions, festivals, red carpets, and shoots for proactive placement planning
Maintain a daily placement tracker and inventory movement sheet