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Marketing Automation Lead — Personalization & Growth
Job in
Quincy, Norfolk County, Massachusetts, 02171, USA
Listed on 2026-08-19
Listing for:
Aristocrat Gaming
Full Time
position Listed on 2026-08-19
Job specializations:
-
Education / Teaching
Digital Marketing
Job Description & How to Apply Below
Aristocrat Interactive is seeking a Marketing Automation Strategist to own the lifecycle automation for the Michigan iLottery program. You will build and optimize multi-channel workflows across email, SMS, push notifications, weblayers, and in-app messages, integrating with CRM and analytics platforms for real-time personalization.
You will partner with business leaders to define priorities, run A/B and multivariate tests, and manage triggers and segmentation to drive engagement.
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