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Associate Brand Manager

Job in Racine, Racine County, Wisconsin, 53404, USA
Listing for: S. C. Johnson & Son, Inc.
Full Time position
Listed on 2026-09-17
Job specializations:
  • Marketing / Advertising / PR
    Brand Ambassadors & Brand Management, Marketing Strategy, Marketing Management, Product Marketing
Salary/Wage Range or Industry Benchmark: 111840 - 146790 USD Yearly USD 111840.00 146790.00 YEAR
Job Description & How to Apply Below

SC Johnson has been leading with purpose for 140 years, building high- ity products and iconic brands found in homes, schools and businesses in virtually every country worldwide – including OFF!®, Raid®, Glade®, Windex®, Scrubbing Bubbles®, Ziploc®, Mrs. Meyer’s Clean Day®, method®, Autan®, Baygon®, Mr Muscle®, Duck®, Lysoform® and more. The 13,000 people of our global, fifth- ration family company are committed to making the world a better place today and for future generations.

ABOUT

THE ROLE
Build Brands Consumers Love. Turn Insights into Impact. Drive Growth.

As Associate Brand Manager, you’ll help shape how our brands connect with consumers, stand out in the marketplace, and convert engagement into growth. Working at the intersection of brand strategy, consumer insights, creative, media, and commerce, you’ll play a key role in developing brand equity strategies and bringing integrated marketing plans to life across the consumer journey—from awareness and consideration through purchase.

You’ll partner closely with creative agencies, cross- tional marketing teams, omnichannel partners, and design to translate consumer and marketplace insights into compelling brand experiences across channels and touchpoints. From influencing creative development and integrated communications to driving media- -  activation, you’ll help ensure every interaction strengthens the brand and delivers against business objectives.

This is an exciting opportunity for a consumer products marketer ready to take the next step in brand management, build broad cross- tional experience, and make a visible impact on brands consumers know and trust.

KEY RESPONSIBILITIES
Brand Equity & Strategy
  • Support the creation and execution of brand strategies that align with the company’s vision and market positioning, ensuring consistency across all consumer touchpoints to drive brand awareness, engagement, and conversion.
  • Collaborate cross- tionally with design teams, agencies, marketing portfolio teams, OMNI- nel, and shopper marketing to maintain and enhance visual identity, develop compelling brand assets, and deliver integrated marketing communication plans—including retail media and shopper strategies.
  • Contribute to the development of brand narratives that effectively communicate the brand’s values, mission, and unique selling propositions, supporting cultural program development through creative briefs, go
    - -market plans, trade narratives, and execution.
  • Support brand portfolio analysis and management by identifying growth opportunities and ensuring alignment with market and industry trends.
  • Leverage market, consumer, user, and purchaser insights to inform media channel strategies and in- et execution initiatives.
Media to Cart & Marketing Innovation
  • Execute media- -  strategies that drive consumer conversion across both online and offline channels.
  • Leverage consumer, shopper, and user insights to inform marketing plans and optimize the path to purchase.
  • Lead omnichannel planning and activation, including timeline management, strategy execution, and cross- tional coordination with internal teams and external partners.
  • Manage project timelines, budgets, and forecasting for marketing programs and product collections.
  • Understand and apply media planning principles across all relevant touchpoints, integrating them into growth planning and campaign execution.
  • Support the design and execution of in-store displays and utilize activation options such as social media, ambassadors, awards, and loyalty programs to enhance campaign impact.
Portfolio Strategy & Management
  • Develop and implement comprehensive portfolio strategies to drive growth, market share, and consumer relevance.
  • Manage product assortment, including innovation, renovation, and…
Position Requirements
10+ Years work experience
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