Area Sales Manager—Marine Racine, WI

Location :
Racine, WI

Employment Type

:
Full Time

The Area Sales Manager - Marine is responsible for developing and executing sales strategies for Twin Disc marine products throughout an assigned North American territory. This role works directly with OEMs, distributors, shipyards, naval architects, vessel operators, and other key industry stakeholders to identify opportunities, grow market share, and achieve revenue and profitability objectives.

The successful candidate will serve as a trusted advisor to customers while collaborating closely with internal teams including engineering, operations, product management, marketing, and sales leadership.

• Bachelor’s degree in Engineering (Mechanical, Electrical, or related field) or equivalent technical experience.
• Minimum of five (5) years of experience in technical sales, product application engineering, sales management, or marketing.
• Proven success selling technical products through OEM and distribution channels.
• Experience developing and implementing sales strategies that drive measurable business growth.

• Develop and execute territory sales plans to achieve revenue, profitability, and growth objectives.
• Identify and pursue new business opportunities through market research, customer engagement, industry networking, and trade events.
• Drive sales growth for Twin Disc’s complete marine product portfolio.
• Build and strengthen relationships with engine OEMs, shipyards, naval architects, distributors, and end users.

• Maintain strong relationships with existing customers and channel partners.
• Conduct regular customer visits to understand business needs and identify growth opportunities.
• Support distributors with technical sales training, product application guidance, and customer presentations.
• Lead negotiations and successfully close significant sales opportunities.

• Monitor market trends, competitive activity, and emerging technologies.
• Gather customer feedback and market intelligence to support new product development and product planning.
• Identify cross-selling opportunities across Twin Disc’s broader product offerings.

• Analyze sales performance, market conditions, and competitive trends.
• Prepare and manage annual sales budgets.
• Develop accurate sales forecasts and actively participate in the monthly SIOP (Sales, Inventory & Operations Planning) process.
• Track key performance indicators and implement actions to achieve territory objectives.
• Prepare monthly management reports detailing sales performance, forecasts, pipeline activity, competitive insights, risks, and opportunities.
• Collaborate with marketing on promotional materials, advertising campaigns, and trade show activities.
• Partner with engineering, operations, and product management teams to deliver customer-focused solutions.

• Strong technical aptitude with the ability to understand and apply complex product solutions.
• Knowledge of marine propulsion, power transmission, driveline, or related marine systems preferred.
• Proficiency with Microsoft Office Suite including Excel, Word, PowerPoint, and Outlook.
• Experience using CRM systems;
  Salesforce experience preferred.
• Working knowledge of JD Edwards (JDE) and Qlik View is a plus.
• Exceptional customer relationship management skills.
• Strong business development and account management abilities.
• Proven negotiation and contract-closing experience.
• Strong analytical and strategic thinking skills.
• Ability to identify market trends and emerging opportunities.
• Excellent verbal, written, and presentation skills.
• Demonstrated leadership and influencing skills.
• Strong organizational and time-management abilities.
• Ability to effectively collaborate across cross-functional teams.
• Positive attitude with a passion for coaching, teamwork, and continuous improvement.
• Competitive base salary and annual incentive plans
• Comprehensive health, dental, and vision insurance
• 401(k) with exceptional employer match
• Generous paid time off with a holiday shutdown
• Wellness Program participation
• Employee Assistance Program (EAP) with robust resources
• Opportunity to work with a diverse, high‑performing global team

Twin Disc is an Equal Opportunity and Affinitive Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, age, national origin, veteran status, disability, genetic information, or any other protected status under applicable law.

We are committed to fostering a
diverse and inclusive workplace
and encourage all qualified individuals to apply.