Product Manager

Soft Pro is the nation's leading provider of real estate closing and title insurance software. A division of Fidelity National Financial (NYSE: FNF), Soft Pro’s technology solutions are used in thousands of law firms and title companies throughout the country and are an essential part of residential and commercial Real Estate transactions. Soft Pro’s Headquarters is in Raleigh, North Carolina.

Soft Pro has received national recognition for our excellent customer service and products and we were recently recognized as a 2026 Best Places to Work by the Triangle Business Journal! Soft Pro has won this prestigious award 14 times since 2012!

Award-Winning Culture Soft Pro  has received national recognition for our outstanding customer service and innovative products. We were recently named a 202 6 Best Place to Work by the Triangle Business Journal —an honor we’ve earned 1 4 times since 2012!

If these values resonate with you, we’d love to have you on our team!

What are we looking for?

Soft Pro is seeking a Product Manager to join our Product organization to help us build our new SaaS platform for our Closing, Title & Escrow software solutions. This position can be located in our Raleigh, NC headquarters (hybrid), or as a remote employee (must be able to work east coast hours). This position reports to the Director of Product.

What will I do as a Product Manager on the SaaS Team at Soft Pro?

The primary responsibility of the Product Manager is to define and communicate the product vision and roadmap, guiding the development teams on what changes need to be made. The Product Manager participates in product planning and execution throughout the product lifecycle. This includes mentoring product owners on the gathering and prioritizing of features and changing requests with internal and external stakeholders, helping to design new features with the product owners/development team, and helping to validate those features with customers.

Some travel is required. This position will focus specifically on Custom Development integrations with vendors and customers.

Responsibilities and Duties as a Product Manager Understand your product.

Build a deep knowledge of your products and its target customers.

Create and clearly communicate the product’s vision and mission statements.

Collect and analyze product usage statistics to identify areas of opportunity and success.

Understand your target customer.

Build a qualitative understanding of the customer through conversation, visits, feedback, shadowing, and other methods.

Build a quantitative understanding of the customer through company metrics and product metrics.

Represent the customer to the development teams.

Form and facilitate customer advisory boards when appropriate.

Develop feedback loops for your product teams that drive customer empathy and encourage product improvements.

Understand the customer’s full journey and lifecycle through your product.

Understand your competitive environment.

Research the competition and understand your product’s relative strengths and weaknesses.

Keep abreast on industry trends and customer concerns.

Look for new and innovative ideas that fill competitive gaps, improve our product relative to others, and grow market share.

Build and share your product roadmap.

Use your understanding of the customer, product, and competitive environment, combined with feedback and guidance from internal stakeholders, external stakeholders, and architecture, to determine development priorities for the product.

Document those priorities in roadmaps and communicate them to the appropriate parties.

Provide realistic forecasts for short- and long-term planning.

Coordinate tactical product tasks throughout the release cycle.

Collaboration with Product Owners and…