Social Media Community Management Specialist

About the role

The Social Media Community Management Specialist is a key member of our Patient Care team, responsible for engagement and listening across all social media platforms. This role requires a combination of creativity, strategic thinking, and execution. You will work collaboratively with cross-functional teams including communications, marketing, product, design, and support to roll out targeted social media campaigns and manage patient issues online.

This is a hybrid remote role, offering a flexible work arrangement out of either our Raleigh, NC or Vienna, VA offices, with an in-office requirement of two days per week.

• Actively monitor My Eye Dr .’s online brand reputation within the social community by proactively overseeing and engaging content related to our industry, customers' content, influencers and/or developers. Tag and track themes and sentiment on brand content for positive, neutral and negative commentary to gather insights, feedback and report to be shared with the broader team.
• Serve as liaison between cross-functional teams including communications, product, and marketing support and growth to get ahead of potential issues and respond to questions and comments on social media channels directly or loop in the right team to jump in.
• Help monitor customer care social media brand voice to position the company as a nationally recognized and beloved brand.
• Respond to and monitor conversations with customers and influencers across social media platforms, including Facebook, Instagram, Linked In, Pinterest, Google, Yelp and Twitter.
• Leverage Social Media Tools daily to monitor engagement across social media and listen to emerging themes and trends.
• Work on a collaborative and cross-functional team, working closely with the Brand Marketing, Patient Care and Performance Marketing teams.
• Track and measure success of social media engagement initiatives.
• Ensure all social media engagement is consistent with branding, positioning, voice and messaging.
• Work in a fast‑paced environment that values self‑starters, solid judgment and fast decision‑making.

• 3+ years’ experience in customer service or patient service.
• Social media marketing and/or brand marketing highly preferred, healthcare industry or retail industry experience is a plus.
• Multi‑location social media experience is a plus.

• Career Development and Training Opportunities.
• Participate in a comprehensive benefits package including medical and dental coverage, tax‑free savings plans, life insurance and more.
• Participate in our Vision coverage and associate discounts on our products.
• Participate in our 401(k) with competitive company match.
• Accrue PTO and paid holidays from day one.

How do you see yourself today? Are you looking for that unique opportunity where you can make a difference in the lives of the patients we serve? My Eye Dr . is a high‑growth, premier healthcare company: a total vision care concept with a unique retail experience. Our trusted community doctors and knowledgeable teams are all focused on helping our patients live their best lives by delivering an exceptional, personalized experience to each of our patients in every interaction.

Our business model is unlike others in the industry: we make healthcare accessible by welcoming all insurance and providing a great selection of stylish eyewear that meets the diverse needs of our patients.

This role provides a chance for you to build your professional career with an organization that is purposeful and whose values drive actions. You would have the opportunity to prioritize the care of our associates and our patients, to connect the knowledge of our talented teams to our patients’ needs, and to work in a fun, inclusive environment as part of a collaborative team.

We are in search of that unique individual who is inspired by a career focused on helping others and providing quality care while continuously growing professionally and improving My Eye Dr . in meaningful ways. If this is you, we encourage you to apply so you can get your journey started with My Eye Dr . where you can help people see, look, and be their very best.

My Eye Dr . is an Equal Opportunity Employer. Qualified applicants will receive consideration for employment without regard to race, color, national origin, ancestry, religion, sex/gender (including pregnancy), sexual orientation, gender identity or gender expression, age, physical or mental disability, military or protected veteran status, citizenship, familial or marital status, genetics, or any other legally protected category. My Eye Dr .

will not tolerate discrimination or harassment based on any of these characteristics.