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Digital Sales Manager

Job in Raleigh, Wake County, North Carolina, 27601, USA
Listing for: Jobtailor
Full Time position
Listed on 2026-09-14
Job specializations:
  • Sales
    Advertising Sales, Client Relationship Management
  • Marketing / Advertising / PR
    Digital Marketing, Advertising Sales, Client Relationship Management
Salary/Wage Range or Industry Benchmark: 120000 - 160000 USD Yearly USD 120000.00 160000.00 YEAR
Job Description & How to Apply Below

Job Responsibilities

  • Lead digital revenue strategy across on-site and off-site channels
  • Partner with leadership to consistently exceed revenue goals
  • Identify new revenue opportunities, packaging strategies, and go-to-market opportunities
  • Drive adoption of digital solutions
  • Join key client meetings as a digital expert
  • Develop proposals, RFP responses, and integrated campaign strategies
  • Coach account executives
  • Translate digital solutions clearly
  • Foster a high-performance, accountable, and competitive sales culture
  • Drive new business development and expand key client relationships
  • Help oversee forecasting, budgeting, and pipeline management
  • Serve as internal expert on digital products including display, video, CTV/OTT, email, SEO, SEM, search, social media management, and Google Ad Manager
  • Understand campaign metrics and recommend campaign strategies
  • Grow knowledge of audio platforms and stay current on industry trends
  • Work with ad operations for campaign success
  • Streamline systems and processes
  • Position digital in integrated campaigns
  • Conduct individual and team sales training
  • Improve client growth and retention
  • Perform other duties as assigned
Requirements
  • 5–10+ years of digital media sales experience (publisher, agency, or ad tech)
  • 3 years directly leading a sales team
  • Proven track record of driving digital revenue growth
  • Skilled coach and mentor
  • Deep knowledge of digital advertising: display, video, programmatic, CTV/OTT, email, and targeting strategies
  • Strong presence in client-facing situations; confident communicator and closer
  • Experience working cross-functionally with sales, marketing, and ad operations
  • Familiarity with CRM and ad tech platforms (e.g., Google Ad Manager, DSPs, Salesforce, etc.)
  • Experience in local media or integrated (radio + digital) environments is a plus
  • Comfortable managing multiple priorities in a fast-paced, deadline-driven environment
  • Pre-employment drug screening is required
  • Must participate in E-Verify requirements
Core Competencies

Demonstrates expertise in digital revenue strategy, driving growth through effective sales leadership and client relationship management. Proficient in digital advertising solutions, campaign strategy development, and cross-functional collaboration.

Highest-signal resume keywords
  • Digital Media Sales Experience
  • Sales Team Leadership
  • Digital Advertising Knowledge
  • Client-Facing Communication
  • CRM and Ad Tech Familiarity
Hard Skills
  • Digital Revenue Growth
  • Campaign Strategy Development
  • Proposal Development
  • Forecasting and Budgeting
  • Sales Training
  • Digital Solutions Adoption
  • Campaign Metrics Analysis
  • New Business Development
  • Packaging Strategies
  • Go-To-Market Strategies
Soft Skills
  • Coaching and Mentoring
  • Confident Communication
  • High-Performance Culture Fostering
  • Accountability
  • Competitive Mindset
Industry Keywords
  • Digital Advertising
  • CTV/OTT
  • Programmatic Advertising
  • Local Media
  • Integrated Campaigns
Tools & Technologies
  • Google Ad Manager
  • Salesforce
  • DSPs
  • Ad Operations Tools
  • Email Marketing Platforms
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