Senior Marketing Manager - Onsite

Position Summary

The Senior Marketing Manager is responsible for developing and executing a comprehensive B2B industrial marketing strategy that highlights Delta Mod Tech’s engineering excellence, problem‑solving capabilities, and advanced product portfolio. This role is a senior individual‑contributor and people‑management position.

Senior Marketing Manager - Onsite

Ramsey, Minnesota

Head of People & Culture

Exempt

• Develop and execute a multi‑year marketing strategy aligned with Delta Mod Tech’s growth objectives across medical devices, battery manufacturing, and advanced packaging.
• Conduct market segmentation, competitive analysis, and customer research to identify priority verticals and create targeted go‑to‑market plans.
• Support new market expansion initiatives, including European growth and emerging technologies.

• Strengthen and evolve Delta Mod Tech’s brand to reflect its converting and coating capabilities while maintaining alignment with company values and heritage.
• Translate complex engineering concepts into clear, compelling value propositions and technical narratives.
• Lead the creation of thought leadership content including white papers, case studies, technical articles, conference materials, and trade media engagement.
• Partner with internal subject‑matter experts to amplify engineering and technology leadership externally.

• Own digital marketing strategy, including website performance, SEO/SEM, email campaigns, marketing automation, and analytics.
• Build and manage multi‑channel campaigns that support long, complex sales cycles and multiple buying personas.
• Collaborate with Sales on account‑based marketing approaches for strategic accounts.

• Partner closely with Sales to align messaging, lead qualification criteria, and funnel expectations.
• Develop high‑quality sales enablement tools such as product collateral, presentations, ROI tools, and competitive positioning resources.
• Support shared accountability for pipeline growth through clear metrics and reporting.

• Collaborate with Service and R&D to gather customer feedback, market trends, and competitive intelligence.
• Build and maintain customer reference and advocacy programs to support credibility in long sales cycles.
• Support post‑acquisition marketing integration, branding and communications as needed.

• Lead and develop a growing marketing team and/or agency partners across content, digital, and product marketing.
• Establish scalable marketing processes, systems, and tools including CRM and marketing automation platforms.
• Define KPIs and reporting frameworks to demonstrate marketing’s impact on growth and revenue.

• Remove barriers that slow down engineering productivity or create unnecessary friction.
• Promote a “scrappy but disciplined” approach—focused on value, not bureaucracy.
• Encourage critical thinking and challenge processes that do not add value.
• Support cross‑functional collaboration and healthy tension between engineering, manufacturing, and project teams.
• Model, steward, make decisions upon, and expect to be held accountable to Delta Mod Tech’s values which include:
• BELIEVE IN PEOPLE
• FEARLESS INNOVATION
• INTEGRITY
• PASSIONATE & TENACIOUS
• SERVANT LEADERSHIP

Above all, this position should demonstrate a passion for serving others and a commitment to play a key role in creating a people‑first, value‑based culture that delivers our purpose of “serving people by solving problems”. Steps to success include:

• Always lead by example — act the way you expect others to act.
• Ask for feedback and welcome suggestions on improvements that can be made.
• Be aware of team members doing the right thing, then acknowledge and encourage them.
• Care for your team members personally by being empathetic and encouraging work/life balance.
• Delegate, encourage team members to innovate, and be the first to pick up the pieces with them if things don’t go as planned.
• Encourage collaboration and…