More jobs:
Lead Personalization Platform Engineer
Job in
Redding, Shasta County, California, 96001, USA
Listed on 2026-06-02
Listing for:
Blue Cross and Blue Shield Association
Full Time
position Listed on 2026-06-02
Job specializations:
-
IT/Tech
Data Engineer, Cloud Computing
Job Description & How to Apply Below
The Platform Strategy & Operations team, within Blue Shield of California's Intelligent Automation & AI organization, owns BSC's member intelligence and orchestration layer - unifying member data, generating predictive insights, and activating personalized experiences across web, mobile, and connected channels in real-time via Salesforce Marketing Cloud, Data Cloud, and Marketing Cloud Personalization.
Reporting to the Senior Manager of Product Management, the Lead Personalization Platform Engineer is the hands-on technical builder of our real-time personalization capability - owning instrumentation, decisioning, and content activation that shape what each member sees at the moment of engagement, turning unified data and predictive insight into personalized action.
You'll partner across Product Management, Strategy, Architecture, Orchestration Ops, Analytics, and Data to build a capability that scales across business domains without re-engineering.
To View & Apply for jobs on this site that accept applications from your location or country, tap the button below to make a Search.
(If this job is in fact in your jurisdiction, then you may be using a Proxy or VPN to access this site, and to progress further, you should change your connectivity to another mobile device or PC).
(If this job is in fact in your jurisdiction, then you may be using a Proxy or VPN to access this site, and to progress further, you should change your connectivity to another mobile device or PC).
Search for further Jobs Here:
×