Personal Trainer
Listed on 2026-03-12
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Sports/Fitness/Wellness
Exercise Science / Kinesiology, Personal Trainer, Health / Fitness / Gym / Pilates, Wellness
PERSONAL TRAINER
Full-Time or Part-Time Positions Available
Non-Exempt
Reports to: Personal Training Manager / General Manager
We’re seeking a Personal Trainer to join our team and deliver an exceptional fitness experience through personalized training sessions, member engagement, and education. As a brand ambassador, you’ll represent Crunch Fitness by inspiring members to achieve their goals and driving client acquisition and retention.
This role is offered by JEM Wellness Brands, a proud franchise operator of Crunch Fitness—the “No Judgment Gym” known for fun, effective workouts. Crunch serves over 3 million members across 500+ locations and ranks #1 in fitness and #32 overall on Entrepreneur’s Franchise 500 (2025), featuring its new Crunch 3.0 design.
JEM Wellness Brands is growing rapidly and committed to your future. Since 2022, we’ve acquired six Northern California Crunch locations, partnered with Atticus Franchise Group, and set a goal to open 75 new gyms by 2032. This year, we celebrated a Brookfield, WI opening with NBA star Trae Young and JEM leadership. Our mission is to empower people to feel good in their bodies, confident in their choices, and connected to a lifestyle of wellness.
We operate with core values of Resilience, Service, Transformation, and Excellence—building a movement of self‑improvement through purpose‑driven work and a people‑first culture.
The Person al Trainer (PT) is responsible for creating a positive fitness experience by delivering high‑quality training sessions and supporting members in achieving their health and wellness goals. This role emphasizes strong relationship‑building, science‑based programming, proper technique coaching, and consistent execution of the Crunch One Kickoff (C1KO) process. PTs help members achieve meaningful results through ongoing support throughout the Client Journey while embodying Crunch’s core values of T.R.A.I.N.:
Timely, Ready, Attentive, Inspiring, Noble.
- Deliver high-quality personal training sessions and an outstanding initial experience for introductory package clients.
- Design safe, effective, and individualized fitness programs based on client goals, including resistance training, cardio, and general nutrition guidance.
- Use assessments, measurements, and goal‑tracking tools regularly.
- Maintain accurate programming, session logs, and progress documentation.
- Demonstrate proper technique and ensure client safety at all times.
- Educate clients on fitness tools and resources, set expectations, track progress, and hold clients accountable.
- Conduct C1KOs with professionalism, strong rapport, and confident assessment skills.
- Perform consistent movement assessments and needs analyses.
- Recommend appropriate training programs using assumptive close techniques.
- Drive strong performance in the Book → Show → Close funnel.
- Deliver an exceptional onboarding experience in the first 90 days.
- Maintain consistent follow‑up communication and encouragement.
- Celebrate client progress and drive long‑term retention.
- Promote PT packages, programs, and dotFIT nutrition solutions.
- Instruct members on proper equipment use and exercise techniques.
- Support member service activities such as fitness seminars, boot camps, and supplement demos.
- Meet or exceed monthly targets for personal training sessions, revenue, and supplement sales.
- Contribute to overall club success through member retention and client acquisition.
- Arrive on time, maintain uniform standards, and uphold a positive, energetic attitude.
- Help maintain clean, organized, and safe training areas.
- Engage members on the floor and support a welcoming club environment.
- Participate in club events, promotions, and PT campaigns.
- Schedule all sessions and appointments using company systems (Google Calendar).
- Use Enhance, VFP, dotFIT, ABC/Datatrak, Crunch U, and other systems accurately.
- Communicate session schedules and client updates with the PTM.
- Attend all required meetings, training sessions, and continuing education courses.
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