Senior Sales Director

Senior Sales Director – Simplicity by Hayden Homes

Company: Simplicity by Hayden Homes, partnered with New Home Star

Location: Redmond, OR (Support Center)

Career Area: Sales

Education: Bachelor's degree or equivalent combination of education and/or work experience

Experience: Minimum of 10-12 years of real estate sales or new home construction experience with at least 5 years of leadership experience across multiple regions and with direct reports. On-your-lot builder experience is preferred.

Travel: Approximately 50% within regional markets across the Pacific Northwest (OR, WA, ), consisting of both day and overnight trips.

See How You Will Contribute and What you will do sections for detailed responsibilities.

The Senior Sales Director will lead enterprise sales performance in a high‑impact builder partnership between Simplicity by Hayden Homes and New Home Star. This leader contributes by driving and scaling enterprise‑level revenue performance through disciplined strategy and strong leadership of Regional Sales Managers for Simplicity by Hayden Homes. Working closely with the President of Simplicity Homes and New Home Star executive leadership, the Senior Sales Director owns company wide sales performance, forecast integrity, pricing governance, and regional sales leadership execution.

They align sales execution with operational capacity, financial objectives, and the brand promise—ensuring pricing, incentives, structure, and processes support sustainable growth, strengthening long‑term business and customer experience for our on‑your‑land builder.

• Own and drive company wide sales results, forecasts, budgets, and revenue targets across multiple regions
• Establish disciplined pipeline management and forecast accuracy standards leadership can rely on
• Lead root‑cause analysis corrective action planning when performance gaps occur
• Align sales commitments with operational capacity, backlog health, and financial objectives

• Govern pricing and incentive strategies using data‑driven analysis of buyer behavior, cost structures, and competitive conditions
• Identify regional growth opportunities and guide expansion strategy through market intelligence
• Maintain strong external market awareness across build‑on‑your‑land segments in OR, WA, and

• Directly lead, coach, and develop Regional Sales Managers across East and West territories
• Establish clear performance standards for sales results, forecast health, talent development, and customer experience execution
• Drive organizational depth through structured performance reviews, leadership coaching, and succession planning
• Elevate frontline New Home Advisors through sales enablement, training partnership, and accountability systems

• Partner cross‑functionally with Construction, Operations, Marketing, and Finance to ensure sales velocity aligns with production timelines and delivery capacity
• Maintain rigorous standards for CRM utilization, contract quality, backlog accuracy, and compliance
• Ensure readiness at construction handoff and protect customer experience standards at every stage

• Own customer‑related escalations and complex negotiations
• Monitor survey feedback and lead corrective action when trends decline
• Protect brand integrity through disciplined contract execution and process adherence

Success in this role requires enterprise thinking and disciplined execution. The Senior Sales Director will translate strategic objectives into measurable outcomes, build systems to scale, and develop sales leaders who consistently deliver on predictable performance. This leader operates with financial acumen, operational fluency, and executive presence—balancing growth ambition with delivery realities to create sustainable and profitable expansion.

• 10-12 years of real estate sales experience within homebuilding
• Minimum 5 years of leadership experience across multi‑region sales…