Principal Business Program Manager, Tools Global Product Lead (GPL

Position: Principal Business Program Manager, Tools Global Product Lead (GPL)
Overview

Microsoft Advertising is standing up the Tools / TrueCRM Group Product Lead function as the single-threaded business owner for TrueCRM and adjacent seller tooling. This function connects field-validated seller and sales-manager pain points to prioritized product investments, landing plans, adoption, and measurable business outcomes across Microsoft Advertising.

We are looking for a Principal Business Program Manager to serve as a senior Tools / TrueCRM GPL individual contributor. This role will own one or more high-priority CRM and seller-tooling domains end to end, translating complex field workflows into clear problem statements, business requirements, roadmap priorities, launch plans, and success measures.

The right candidate is equally comfortable with sellers and sales leaders, Product and Engineering teams, data and telemetry, and executive stakeholders.

This is not a generic operations role. The role requires deep CRM and seller-workflow judgment, solid product and data fluency, and the ability to lead without authority across a fast-moving, cross-functional environment.

Microsoft's mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.

Starting January 26, 2026, Microsoft AI (MAI) employees who live within a 50- mile commute of a designated Microsoft office in the U.S. or 25-mile commute of a non-U.S., country-specific location are expected to work from the office at least four days per week. This expectation is subject to local law and may vary by jurisdiction.

Responsibilities

* Own a Tools / TrueCRM domain or domain cluster as the accountable business owner, connecting seller workflow pain, product capability, landing, adoption, and business impact.

* Build a prioritized, evidence-backed problem backlog using field signal, seller feedback, usage data, support patterns, revenue impact, cycle-time friction, and qualitative examples.

* Create crisp problem-first briefs and business requirements that help Product and Engineering make high-quality roadmap decisions without over-prescribing user-interface solutions.

* Partner with Product, Engineering, data-platform, Sales Readiness, Enablement, PMM, FSE, and Support to move capabilities from validated problem to launch, adoption, and steady-state handoff.

* Define success metrics before build, including baseline, target, adoption signal, workflow completion, seller trust, quality, cycle time, and business-outcome measures.

* Stay LOB-agnostic across Search, DNV, and Gaming while remaining segment-aware across SMB, Managed, and D&E / Gaming motions.

* Represent Microsoft Advertising business needs in TrueCRM and adjacent seller-tooling forums, including cross-prioritization across MSA and LMS where workflows should converge.

* Identify cross-domain dependencies across planning, account hierarchy, opportunity management, deal economics, reporting, engagement, support, and agentic workflow capabilities.

* Help mature the GPL operating system, including domain scorecards, decision logs, intake quality, launch readiness, measurement reviews, and partner handoff practices.

* Communicate clearly with senior stakeholders on tradeoffs, priorities, risks, business impact, and decisions needed.

Qualifications

Required Qualifications:

* Bachelor's Degree in Business, Operations, Finance, or related field AND 8+ years experience in program management, process management, or process improvement

* OR equivalent experience.

Preferred Qualifications:

* Master's Degree in Business, Operations, Finance, or related field AND 12+ years experience in program management, process management, or process improvement

* OR Bachelor's Degree in Business, Operations, Finance, or related field AND 15+ years experience in program management, process management, or process improvement

* OR equivalent experience.

* Experience translating complex business or field problems…