Head of Personal Financial Services

If you are looking to excel and make a difference, take a closer look at us…

• Manage the Retail Division P&L. Provide strong leadership to guide and lead the various LOBs in optimizing corporate resources to support overall consumer business growth
• Work with the CRO/Head of Risk and Consumer Credit & Collections Head in managing credit and operational risks that is in line with business objectives and HLBCAM PFS Credit Underwriting Policy and Manual.
• Build a strong integrated sales and marketing organization. Increase and retain bench strength. Create close independent partnership among the business units. Support and co‑ordinate with all inter department/functional requirements to ensure that all programs/activities/new launches are implemented effectively.
• Work closely with marketing to build brand awareness and appropriate marketing and sales strategies and programs. Focus on building product differentiation and relevance.
• Provide Product Development support retail and priority banking value proportion.
• Manage cross functional teams, Branch Operation, sales and service teams and ensure synergy between the teams. The PFS Management team will include BMs, PB Manager, Mortgage Managers and Products development Manager who will have report line to this position.
• Set and enforce a high standard of productivity, quality and service levels
• Value add and build a strategic sustainable consumer banking value proposition.
• Develop and improve operational process for superior customer experience
• Supervise and coach direct reports in their respective LOBs to improve their business performance and contributions
• Lead by example the highest standards in terms of teamwork, customer and staff care, and management competence and ethics.
• Develop the skill set and capabilities of the staff in line with the market’s changing landscape
• Be a senior member of HLBCAM Leadership team and to provide leadership and strategic direction to the organization
• Other tasks assigned by MD/CEO and Matrix Line

• University Degree and / or professional qualification in business or banking related field
• At least 10 years’ experience in the banking sector including at least 2 years in similar positions of progressively increasing managerial responsibilities.
• Experience in consumer lending, sales and marketing, product development and branding, branch management is added advantage.
• Good planning, organization, problem-solving, interpersonal and communication skills.
• Strong influencing and negotiation skills
• Leadership, credit, operation and numerical skills
• English is proficiency

We are a leading financial institution in Malaysia backed by a century of entrepreneurial heritage. Providing comprehensive financial services guided by a Digital-at-the-Core ethos has earned us industry recognition and accolades for our innovative approach in making banking simpler and more effortless for our customers. Our digital and physical offerings span across a vast nationwide network in Malaysia, strengthened with an expanding regional presence in Singapore, Hong Kong, Vietnam, Cambodia, and China.

We seek to strike a balance between diversity, inclusion and merit to achieve our mission of infusing diversity in thinking and skillsets into our organisation. Candidates are assessed based on merit and potential, in line with our mission to attract and recruit the best talent available. Expanding on our “Digital at the Core” ethos, we are progressively digitising the employee journey and experience to provide a strong foundation for our people to drive life‑long learning, achieve their career aspirations and grow talent from within our organisation.

Realise your full potential at Hong Leong Bank by applying now.