Manager, Licensing Business Development-Mobile Gaming
Listed on 2026-07-09
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Entertainment & Gaming
We take play seriously. We’re looking for curious adventurers ready to find their party, fueled by imagination and drive to build what’s never been built before. At Hasbro and Wizards of the Coast, you’ll collaborate with passionate teams to reimagine our iconic brands and create experiences that spark joy, connection, and community through the magic of play. This is your chance to shape legendary play that lasts a lifetime.
As Hasbro accelerates its global expansion in mobile gaming, we are seeking a driven Business Development Manager to help grow our Mobile Gaming Licensing business. This high-impact role will focus on bringing Hasbro's iconic brands and IP to life through best-in-class mobile gaming experiences. The position reports to the Director, Mobile & Casino Licensing.
You will play a critical role in the mobile gaming team, identifying, evaluating, structuring, and closing partnerships with leading mobile game developers and publishers worldwide, unlocking new revenue streams and expanding Hasbro's presence across the mobile gaming ecosystem.
This is a hybrid role based in Renton, WA three days a week in office or effective from the date that Hasbro opens its new Boston location. The position will be onsite Tuesday
- Thursday at Hasbro's new location in Boston, MA, in the interim at Hasbro's HQ in Pawtucket, RI or at the temporary location in Boston, MA.
- Digital Licensing Drive Business Growth
- Identify, evaluate, and secure new mobile gaming licensing opportunities across Hasbro's portfolio of brands and IP, including full-game licenses and limited-time in-game integrations.
- Build and maintain a robust pipeline of high-potential mobile game developers, publishers, and strategic partners.
- Drive revenue growth through the acquisition of new licensing partnerships and the expansion of existing relationships.
- Represent Hasbro at major industry events, including Pocket Gamer Connects, GDC, Tokyo Game Show, Gamescom, and other key conferences, to identify and cultivate new business opportunities.
- Lead the end-to-end business development process for self-generated mobile gaming partnerships, including partner identification, outreach, pitching, commercial structuring, negotiation, and contract execution.
- Structure and negotiate mobile gaming licensing agreements, including revenue-share models, minimum guarantees, milestone payments, and long-term strategic partnership frameworks.
- Negotiate with senior stakeholders at leading game developers and publishers.
- Evaluate opportunities based on strategic fit, commercial potential, product quality, and market opportunity.
- Serve as a subject matter expert on the mobile gaming landscape, including player trends, genre performance, monetization models, live-service operations, and emerging market opportunities.
- Monitor competitive activity, industry developments, and platform trends to inform licensing strategy.
- Identify opportunities to expand Hasbro brands into new genres, audiences, and business models.
- Partner closely with Brand, Franchise, Product, Legal, Finance, and Marketing teams to evaluate and execute mobile gaming opportunities.
- Ensure all licensing partnerships align with franchise strategies, brand standards, and long-term business objectives.
- Collaborate with internal stakeholders throughout the deal lifecycle, from opportunity assessment through launch and ongoing business management.
- Manage mobile gaming licensees to drive strong business performance, compliance, and long-term partnership success.
- Review partner performance, business plans, live-service strategies, and revenue forecasts.
- Conduct regular in-person meetings with partners to identify opportunities for expansion, including new titles, geographic growth, live-service initiatives, and additional licensing opportunities.
- 5+ years of experience in business development, licensing, partnerships, or commercial roles within the mobile gaming industry.
- Proven track record of sourcing, negotiating, and closing…
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