Sales Director

We are a global engagement marketing agency that creates human‑centric touchpoints that unleash the power of people to deliver innovation and growth.
Firm believers in the power of building community since 1987, we are helping brands, associations and not‑for‑profit organisations solve their key people challenges through our core expertise:
Live & virtual events, Strategic & digital communications and Consulting & community solutions.
We are an independently owned agency, headquartered in Geneva, Switzerland, with a global presence of 60 offices in 31 countries.

Associations and Event organizers hire MCI’s sales team to serve as their sales partner. We generate revenue through exhibit, sponsorship, and advertising sales for a variety of clients. We are seeking a Sales Director to lead a multi‑million dollar sales effort in the aviation space.

The Sales Director will be responsible for leading and managing the sales team and partnering with our client to deliver the day‑to‑day operations and strategy of our sales work for a portfolio of events, including a Gold 100 event, multiple smaller event experiences, and advertising products. #LI‑Remote

• Own and deliver on revenue targets across a portfolio of events and products (exhibit, sponsorship, and advertising)
• Develop and execute comprehensive sales and growth strategies to drive revenue performance
• Identify new revenue opportunities and optimize existing offerings to maximize client value
• Serve as the strategic sales lead and primary partner for association clients
• Align sales strategy with client objectives and long‑term growth plans
• Build and maintain strong executive‑level client relationships

• Lead the development of innovative sponsorship and advertising solutions tailored to client and market needs
• Drive value proposition development and ensure clear positioning across all sales channels
• Partner with internal teams to bring new revenue concepts to market
• Oversee pipeline management, forecasting, and performance tracking to ensure achievement of sales goals
• Leverage data and insights to inform strategy, improve conversion, and optimise sales outcomes
• Ensure consistent sales processes, tools, and reporting across the team
• Lead, coach, and develop a team of sales professionals to achieve individual and team performance goals
• Set clear expectations, monitor performance, and provide ongoing feedback and support
• Foster a collaborative, high‑performance team culture aligned with MCI values

• Partner with marketing, operations, and client services teams to ensure alignment and successful delivery of sales initiatives
• Support integrated go‑to‑market strategies across multiple stakeholders
• All other duties as assigned

• 7+ years of applicable sales experience
• Exhibit and sponsorship sales experience supporting large‑scale association events or portfolios with measurable revenue and exhibitor/sponsor scope
• Ability to travel to client events and meetings; estimated 20%.
• Demonstrated experience managing and delivering on significant revenue targets (e.g., multi‑million‑dollar portfolios)
• Experience leading sales teams and developing high‑performing talent
• Experience working with associations, events, or similar client environments preferred
• Experience managing complex sales cycles across multiple products or offerings

• Solutions‑oriented, creative problem solver;
• High degree of emotional intelligence and an innate tendency to stick with it;
• Strategic thinker with ability to multi‑task and adhere to timelines and deadlines;
• Exceptional interpersonal skills with the ability to adjust your communication style for internal and external audiences;
• Solution‑based sales experience and the ability to deliver and coach to a consultative sales approach;
• Good decision‑making skills, tactful, good listener, willingness to search out answers, ability to recognise when others need to be involved in activities or decisions;
• Creative, curious, positive, high‑energy level, and an…