Director of Sales and Marketing Technology

Director of Sales and Marketing Technology

Stanley Martin Homes Corporate Office, 11710 Plaza America Dr., Reston, Virginia, United States of America

Posted Tuesday, July 28, 2026 at 4:00 AM

At Stanley Martin Homes, we believe your work should have a purpose. With us, it truly does.

Our success starts with our people, and we are proud to foster a culture where every team member is valued and supported. At Stanley Martin Homes, you will work alongside passionate, knowledgeable professionals who are committed to doing the right thing, delivering exceptional homebuyer experiences, and putting home buyers first.

Stanley Martin Homes is one of the largest 25 homebuilders in the United States and it has been consistently one of the fastest growing. We are proud of the people-first culture that makes it possible.

If you are ready to build a meaningful career and help families find the place they will call home, we would love to connect with you. Join our team and build a career that you will be proud of.

You partner daily with Digital Marketing, Sales leadership, OSCs, Marketing Operations, and IT/ to translate business requests into technical requirements and scalable solutions. You balance strategic initiatives, platform roadmaps, integrations, and new capability rollouts with day-to-day operational support, prioritizing work, mitigating risk, and keeping our platforms stable, secure, and adopted. You lead and develop your team, coordinate vendors, and report progress and impact to the Vice President of Digital Marketing.

• Proven experience owning and administering Salesforce (Sales Cloud required; Marketing Cloud and/or Data Cloud strongly preferred), including configuration, security, and integrations.
• Demonstrated leadership of a marketing/sales technology function and a modern Mar Tech stack, ideally in homebuilding, real estate, or another B2C environment.
• Strong ability to translate business needs into technical requirements and to anticipate downstream impacts and risk.
• Experience with automation, data governance, vendor management, documentation, and driving user adoption.
• Excellent cross-functional communication and the ability to lead, mentor, and develop a technical team.

• Extensive experience in a leadership role overseeing Salesforce implementations and managing other marketing technologies, including email marketing, AI, and online chat, within a similar industry.
• In-depth knowledge of Salesforce CRM, Marketing Cloud, and related products.
• Salesforce Administrator and Developer certifications are highly desirable.
• Familiarity with a broad range of marketing technologies and their integration points, with specific expertise in email marketing, AI, and online chat.
• Strong strategic thinking, problem-solving, and decision-making skills.
• Excellent communication and interpersonal skills.
• Proven ability to collaborate effectively with cross-functional teams.
• Results-oriented with a focus on driving revenue growth through Salesforce and marketing technology optimization.

• Access to competitively priced, high-quality health care options through Aetna, Met Life and Eye Med, along with employer-paid Short Term and Long Term disability, basic life and AD&D insurance (including employee-paid life, Legal Resources, and Aflac supplemental options)
• Plan for the future by investing in a 401(K), with up to $5K employer match, invest even more with our Health Savings Account (HSA)
• Put your family first with benefits, including 3 weeks of paid parental leave and a Flexible Spending Account (FSA) for dependent care
• 12 weeks of paid maternity leave through our Short-Term Disability Plan
• Receive well-rounded wellness benefits, including free and low-cost mental health resources and support services through our Employee Assistance Program
• Continue your education with tuition and certification reimbursement
• Rest and relax with 15 days of vacation (increases with tenure) and 6 days of paid sick leave
• Protect yourself from identity theft or travel mishaps with our no-cost coverage
• Receive…