Solutions Marketing Manager | B2B SaaS & EdTech | Hybrid |Reston, VA
Job in
Reston, Fairfax County, Virginia, 22090, USA
Listed on 2026-07-01
Listing for:
Ellucian
Full Time
position Listed on 2026-07-01
Job specializations:
-
Marketing / Advertising / PR
Product Marketing, Marketing Strategy, Marketing Communications, Market Research
Job Description & How to Apply Below
About The Opportunity
This is a high‑impact role at the intersection of product, marketing, sales, corporate strategy and customer value, where you’ll help define how our solutions are positioned and brought to market. As a Solutions Marketing Manager, you’ll turn complex capabilities into clear, compelling narratives that resonate with higher education buyers globally. You’ll play a key role in enabling go‑to‑market success by connecting our solutions to real customer challenges and outcomes.
This is an opportunity to partner cross‑functionally, influence strategy, and make a measurable impact on how we grow.
- Develop and refine solution‑level positioning and messaging that differentiates our offerings in a competitive SaaS landscape
- Partner closely with product, corporate strategy, marketing, sales, and customer teams to align go‑to‑market strategies with customer needs and business priorities
- Create high‑impact sales enablement materials (pitch decks, value frameworks, solution sheets) that help move deals forward
- Support go‑to‑market execution for key solution launches, ensuring strong internal alignment and clear external messaging
- Translate customer insights, market trends, and competitive intelligence into actionable marketing recommendations
- Leverage AI‑powered tools and insights to enhance messaging development, audience targeting, campaign optimization, and go‑to‑market efficiency
- Partner with campaign, field, customer impact, and digital marketing teams to support pipeline growth through targeted, outcome‑driven messaging
- Contribute to how we package and bring solutions to market
- 3+ years of experience in product or solutions marketing within a B2B SaaS company
- Proven ability to translate complex products into clear, customer‑centric messaging
- Strong cross‑functional collaboration skills, especially with product and sales teams
- Experience developing sales enablement assets that drive measurable business impact
- Analytical mindset with the ability to leverage market and customer insights to inform decisions
- Excellent communication and storytelling skills across multiple formats and audiences
- Proficiency using AI‑enabled marketing and productivity tools (such as ChatGPT, Gemini, Copilot, Jasper, or similar) to support research, content development, messaging refinement, and workflow efficiency
- Self‑starter who thrives in a fast‑paced, evolving environment
- Excellent presentation and communication skills, with the ability to confidently present to internal stakeholders, customers, and executive audiences
- Ability and willingness to travel up to 25% for customer meetings, industry events, and internal team collaboration
- Experience marketing multi‑product or platform‑based solutions
- Familiarity with enterprise sales cycles and buyer personas
- Background in higher education, ERP, or similar industries
- Experience working in global markets
- Familiarity with AI‑driven marketing strategies, personalization, or generative AI applications within B2B SaaS marketing
- Comprehensive health coverage: medical, dental, and vision
- Flexible time off
- Thrive Flex Lifestyle Account (LSA) that allows you to contribute towards your health, financial or learning interests
- 401k w/ match & Bright Plan – to help you save for the future
- Parental Leave
- 5 charitable days to support the community that supports us
- Telemedicine
- Wellness
- Headspace Care (mental health)
- Wellbeats (virtual fitness classes)
- Rethink Care & Wellthy – caregiver support
- Diversity and inclusion programs which provide access to internal employee resource groups
- Employee referral bonuses to encourage the addition of great new people to the team
- We Foster a learning culture with
- Education Assistance Program
- Professional development opportunities
- Linked In Learning
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