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Social Media Manager

Job in Reston, Fairfax County, Virginia, 22090, USA
Listing for: Anaplan Inc
Full Time position
Listed on 2026-07-19
Job specializations:
  • Marketing / Advertising / PR
    Social Media Marketing, Digital Marketing, Marketing Communications, PR / Communications
Salary/Wage Range or Industry Benchmark: 91000 - 130000 USD Yearly USD 91000.00 130000.00 YEAR
Job Description & How to Apply Below

At Anaplan, we are a team of innovators focused on optimizing business decision-making through our leading AI-infused scenario planning and analysis platform so our customers can outpace their competition and the market.

What unites Anaplanners across teams and geographies is our collective commitment to our customers’ success and to our Winning Culture.

Our customers rank among the who’s who in the Fortune 50. Coca‑Cola, Linked In, Adobe, LVMH and Bayer are just a few of the 2,400+ global companies who rely on our best‑in‑class platform.

Our Winning Culture is the engine that drives our teams of innovators. We champion diversity of thought and ideas, we behave like leaders regardless of title, we are committed to achieving ambitious goals, and we love celebrating our wins – big and small.

Supported by operating principles of being strategy‑led, values‑based and disciplined in execution, you’ll be inspired, connected, developed and rewarded here. Everything that makes you unique is welcome; join us and let’s build what’s next - together!

We are seeking a passionate and results‑driven Social Media Manager to co‑own the execution of our social media strategy. This role is pivotal in growing our brand presence, attracting and helping to retain top‑talent, and engaging our community across our priority social channels. As a key member of the corporate communications team,
this role will specifically drive our employer brand social strategy
, bridging our external brand presence with our internal communications work. The ideal candidate will be a creative storyteller, a strategic thinker, data and results driven, and a collaborative partner who can bring our brand to life in the social sphere.

Your Impact
  • Employer Brand & Social Media Strategy Execution: Drive our employer brand social strategy and support our broader social media strategy across all priority channels – including Linked In, You Tube, and Glassdoor. Continuously review and provide expert recommendations to ensure strategy remains aligned to business objectives.
  • Content Calendar Management: Manage and execute a comprehensive social media editorial calendar. This includes proactively mapping, writing, scheduling, and measuring copy and content.
  • Stakeholder

    Collaboration:

    Partner effectively with key stakeholders across our entire employee population and especially our People and Marketing teams to ensure a cohesive and integrated social media presence with high‑quality content that supports broader company initiatives.
  • External Agency & Asset Management: Partner with and manage external creative agencies, designers, and vendors to guide the development of high‑impact social media assets (including graphics, videos, and dynamic content templates), ensuring all deliverables align with brand guidelines, budgets, and timelines.
  • Employee & Employer Brand Advocacy: Orchestrate and grow our employer brand advocacy program, creating social toolkits and materials that empower our team members to amplify their voices to help us recruit and retain top‑talent.
  • Performance & Analytics: Monitor, analyze, and report on key performance metrics across all social channels. Use data‑driven insights to continuously optimize for reach, engagement, and growth. Ensure all social content reflects the company’s branding, positioning, and messaging.
  • Community Management: Monitor and respond to comments, messages, and mentions to foster a positive online community and address feedback.
Your Qualifications
  • 5+ years working in digital/social marketing with experience managing social channels, preferably within a high‑tech environment.
  • Experience in corporate communications with an understanding of internal communications practices is important. Candidates with direct experience in developing and executing employer brand strategies will be considered especially qualified.
  • Demonstrated experience utilizing AI‑powered tools for social media content development, management, and performance analysis (e.g., AI‑driven copywriting, content optimization, automated scheduling, social listening, and sentiment analysis).
  • Strong writing, editing, and communication skills, with a keen eye…
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