Digital Media & Marketing Specialist- Reston, VA (Hybrid) - #26416

Our client is looking to hire a Digital Media & Marketing Specialist (Official title: "Media Performance Specialist). This is long term contract and will be worked in a hybrid capacity, requiring three days per week onsite in Reston, VA. This position also requires occasional domestic travel for field training, dealer meetings, and agency meetings. This role must be worked on W2
. Relocation assistance is not available for this position

Blue Chip Talent is not currently offering visa sponsorship or engaging in C2C (Corp-to-Corp) arrangements for this position
. Profiles sent directly from C2C companies will be disregarded and not considered
.

• 5+ years of project management, digital media, performance marketing, agency, or client-side experience
• Bachelor’s degree in Marketing, Business, or a related field
• Hands-on experience managing paid media campaigns across search, social, and programmatic channels
• Experience managing campaign strategy, launch, reporting, optimization, budgets, agencies, and media vendors
• Strong understanding of digital advertising, campaign measurement, tagging, customer journey tracking, and media analytics
• Experience presenting campaign performance, insights, and recommendations to director or executive-level stakeholders
• Ability to manage multiple cross-functional projects and work closely with creative, analytics, agency, vendor, legal, privacy, and IT teams

• Automotive OEM, dealership, dealer marketing, or automotive agency experience
• Experience aligning national media strategies with regional, dealer, franchise, or local marketing efforts
• Experience working with platforms and vendors such as Google, Meta, Yahoo, and The Trade Desk
• Familiarity with Tier 1, Tier 2, or Tier 3 automotive marketing
• Experience with first-party data strategy, Customer Data Platforms, campaign tagging, attribution, and privacy-readiness initiatives