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Marketing Director

Job in Reston, Fairfax County, Virginia, 22090, USA
Listing for: C5MI Insight
Full Time position
Listed on 2026-08-21
Job specializations:
  • Marketing / Advertising / PR
    Marketing Management, Marketing Strategy, Digital Marketing
Salary/Wage Range or Industry Benchmark: 161000 - 201000 USD Yearly USD 161000.00 201000.00 YEAR
Job Description & How to Apply Below

C5MI is not your typical consulting firm. We are a high-performance team of SAP and supply chain experts who solve complex, mission critical challenges for organizations that cannot afford failure.

We hire consultants who thrive in complexity, move fast, take ownership, and deliver under pressure. At C5MI, you will not be siloed or stuck in theory. You will be hands on, client facing, and directly influencing outcomes that matter.

Our culture rewards initiative, accountability, and continuous growth. This is a place where your expertise is valued, your work is meaningful, and your performance truly matters. If you’re energized by learning through real-world challenges, collaborating with top-tier talent, and expanding your capabilities every day, C5MI is where strong consultants level up.

Position Summary:

The Director of Marketing will own C5MI’s full marketing function: strategy, brand, content, and execution. This is a senior leadership role responsible for building on C5MI’s positioning foundation, leading day-to-day marketing activities, managing third-party agencies and vendors, and hiring and developing internal marketing talent as the company scales. This individual brings hands‑on government contracting (Gov Con) marketing experience and understands how federal buyers discover, evaluate, and engage with contractors.

They fully understand the importance of a partner ecosystem, and recognize that C5MI’s audience extends beyond customers to include investors, partners, and potential employees.

Essential Functions & Responsibilities:
  • Defines and owns C5MI’s brand positioning, messaging, and value proposition for federal agency audiences and procurement decision-makers.
  • Develops and executes an integrated marketing plan spanning digital, content, events, and capabilities‑based outreach aligned to C5MI’s capture and BD pipeline.
  • Creates compelling collateral — capability statements, white papers, case studies, web content, and proposal marketing narratives — that differentiates C5MI in the Gov Con market.
  • Manages and holds accountable third-party marketing agencies, design firms, PR vendors, and conference partners.
  • Partners with Business Development and Capture teams to support opportunity pursuit, RFI responses, and pre‑solicitation positioning activities.
  • Builds and leads C5MI’s marketing team as the company grows, including hiring, mentoring, and setting performance expectations.
  • Tracks and reports on marketing KPIs including pipeline influence, brand reach, content performance, and ROI on marketing spend.
  • Maintains awareness of Gov Con market trends, competitor positioning, and the federal IT/ERP landscape to keep messaging current and relevant.
  • Owns C5MI’s awards and recognition strategy — identifies, recommends, and leads submissions for high‑value Gov Con awards (e.g., Washington Technology Fast 50, Gov Con Awards, AFCEA, ACT‑IAC recognition programs) and SAP partner distinctions that build credibility with federal buyers and agency decision‑makers.
  • Drives strategic positioning within the SAP ecosystem: amplifies C5MI’s standing as a trusted federal SAP partner through SAP NS2 engagement, partner community visibility, and thought leadership that reaches SAP account teams and agency stakeholders.
  • Owns C5MI’s events strategy end‑to‑end: determines which conferences, trade shows, and agency industry days to attend or sponsor (e.g., SAP Sapphire, AFCEA Tech Net, agency‑specific industry days), manages logistics and staffing, and ensures every C5MI appearance drives brand awareness and pipeline.
  • Adheres to all certified processes as part of our commitment to maintaining the highest standards of quality and information security, which includes actively participating in quality assurance activities and ensuring the protection of sensitive information in accordance with our security policies.
  • Performs other related tasks as assigned by direct supervisor.
Essential People Leader Functions:
People Management & Performance Accountability:

Sets performance expectations; provides ongoing coaching, feedback, and recognition; conducts goal‑setting, evaluations, and development planning; and addresses…

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