Principal Product Manager

Position: Principal Product Manager - Experience
Why Join GEICO?

At GEICO, we offer a rewarding career where your ambitions are met with endless possibilities.

Every day we honor our iconic brand by offering quality coverage to millions of customers and being there when they need us most. We thrive on relentless innovation to exceed our customers' expectations while making a real impact on local communities nationwide.

Founded in 1936, GEICO is a member of the Berkshire Hathaway family of companies and one of the largest auto insurers in the United States. When you join our company, we want you to feel valued, supported, and proud to work here. That's why we offer the GEICO Pledge:
Great Company, Great Culture, Great Rewards, and Great Careers.

GEICO is seeking a CX-focused Principal Product Manager to lead the strategy, development, and scaling of our next-generation payments platform. This role will own high-impact initiatives across card, ACH, digital experiences, fraud/compliance, and emerging payment technologies, driving end-to-end product vision and execution.

Product Manager with deep expertise in payments and billing experience to help shape how millions of customers pay for and manage their insurance. This role focuses on designing and delivering simple, intuitive, and reliable CX across web, mobile, and other servicing channels—while navigating the complexity of insurance, compliance, and scale. You will partner closely with CX designers, engineering, data, legal, and treasury to modernize and evolve GEICO’s payment journeys, ensuring customers can pay, manage policies, and resolve issues with confidence and ease.

Responsibilities:

The ideal candidate is excellent at:

Lead product discovery through user research, journey mapping, usability testing, and CX validation.

Define and prioritize the product roadmap based on customer pain points, business outcomes, and operational realities.

Partner with design and marketing teams to craft high-quality customer journeys, content, and targeted communications across channels such as email, SMS, and notifications

Collaborate with engineering to implement AI-driven Customer Experience/Service solutions to modernize customer experience

Work with compliance, legal, and risk teams to ensure payment experiences meet regulatory and security standards while remaining customer‑friendly.

Use data and experimentation to improve key metrics such as payment success rates, abandonment, call drivers, and customer satisfaction.

Advocate for a customer‑first mindset across cross‑functional stakeholders while aligning to GEICO’s efficiency and scale goals.

Communicate clearly through PRDs, experience flows, roadmaps, and executive updates.

Basic Qualifications:

Bachelor’s Degree At least 12+ years of experience in Product Management building complex software with a strong emphasis on CX‑led digital products.

Experience in insurance, financial services, payments platform or ecommerce

Demonstrated experience in payments ecosystems (Card and bank payment processing, APMs, payment lifecycle, recurring payments)
Champion seamless, omnichannel payment experiences (web, mobile, IVR, chat/AI)
Ability to define and track CX KPIs (completion rate, payment success, self‑service adoption, CSAT)
Experience running A/B tests and CX experiments to validate design and product decisions

Strong understanding of machine learning concepts (without needing to code)
Excellent communication and cross‑functional collaboration skills

Demonstrated experience in payments ecosystems (Card and bank payment processing, APMs, payment lifecycle, recurring payments)

Preferred Qualifications:

MBA or equivalent experience

Experience improving self‑service experiences to reduce customer contact volume.

Experience with generative AI, LLM‑powered products, or conversational interfaces.

Hands-on for wire framing and prototyping (Figma is the standard)
Strong analytical skills with experience using conversion funnels, drop‑off analysis, and payment success metrics

Annual Salary$ - $The above annual salary range is a general guideline. Multiple factors are taken into consideration to arrive at the final hourly rate/ annual salary to be offered to the selected candidate.…